Pub-goers will soon be able to buy smaller bags of Kettle's Mature Cheddar and Red Onion crisps.
The company has decided to launch the flavour in 40 gram bags following recent research.
Figures from the manufacturer show that sales of smaller packets of crisps are increasing by 26 per cent every year.
Drinkers are still able to buy the flavour in the larger 150 gram size.
In addition, further research has revealed that cheese and onion is a popular flavour with pub-goers.