UK Potato firm Branston has bought a fleet of green forklift trucks to tackle emissions.
Branston's nine hybrid vehicles will produce 60 per cent less carbon dioxide and use 20 per cent less fuel than alternatives.
The RX 70 trucks are run on diesel and energy gathered while braking.
Branston's remaining vehicles will be replaced later this year.
Based at Branston near Lincoln, the firm has introduced several carbon-cutting measures in recent years.
"When you take a long-term business view, low carbon is low cost and we see these trucks as another big step in minimising our energy consumption while we continue to grow our business," said Vee Gururajan, projects director.