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Dear Subscriber,
Just want to introduce a new feature of PotatoPro:
PotatoPro press releases. Here we want to accumulate all
the press releases relevant for the potato processing industry
and related sectors. So make sure that your PR department
is aware of this new opportunity and send us you future press
releases. We will do our best to get them in Google News. We
also adapted the PotatoPro homepage
to create a spot for the press releases and at the same time
we positioned the news section a bit more prominently.
If you are only into potatoes, this is the
point to skip to the featured article section,
where we link to a textbook story for the year of the Potato
on the important role the potato plays in a country, you may
not even have heard of.
 Last week we were going to buy popcorn.
OK, I admit, we do not only eat potato chips. We ended up trying
to make a choice between the two healthier options shown in
the picture to the right. Since we could not figure out which
one to choose, we bought them both and took a closer look at
the nutritional information at home. Which one do you
think is the version lowest in fat?
The top version boasts: "Light - 50% less
fat than our buttery flavour popping corn" and "whole
grain goodness".
The option below: "Smartpop!" with claims
of "0% trans fat" and a "health check" logo.
Indeed, there are multiple
versions of this product and though the top one (5g fat
per portion) is 50% lower in fat than the "standard version"
with 13g hydrogenated soybean oil, the "Smartpop" version cuts
out more than another 50% of the fat: 2g fat/portion. Instead
of hydrogenated soybean oil both "light" and "smart" version
contain fractionated palm oil.
Today I bought two more of the top "Light"
version. A compromise between taste and nutritional composition.
This real life example illustrates a few things:
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Snack Manufacturers (in this case Orville
Redenbacher's, Conagra) have been successfully developing
healthier versions of snacks.
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For consumers, it can be hard to figure
out which are the healthier, respectively the healthiest
versions.
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Snacking is also about taste, so you may
decide to indulge - or to compromise.
Enjoy reading,
Paul van Eijck
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| Orville Redenbacher's
SmartPop! |
Orville Redenbacher's Light |
Kettle Chips and Tyrrells case study: effectively marketing
authentic potato chips
Growing health concerns and increased awareness of healthy snacking
are leading many consumers to cut back on their savory snack
consumption. This has led to hard times for the potato chip
market.
This report on Kettle Chips and Tyrrells forms part of Datamonitor's
case studies series, which explores business practices across
a variety of disciplines and business sectors. It looks at how
both brands are attempting to enhance savory snack sales by
producing premium quality chips that are marketed on the basis
of their authenticity.
Read more...
More Market Research Reports
 Snack Food Processing
This book is the definitive book on developing, preparing
and processing shelf stable savory snacks. Chapters cover a
wide range of topics, including ingredients, raw materials specifications,
equipment, materials handling, sensory evaluation and quality
control methods, and the preparation and processing of specific
snack products.
Read
more...
More Books
Agtron M series
The new M-SERIES is the result of Agtron’s 50 years of experience
supplying analytical equipment to the food industry. It is an
all solid-state replacement for the previous Agtron M-35 general
application analyzer.
Applications
The AGTRON M-SERIES is a large area (26sq.in.) reflectance spectrophotometer
designed to deal with the challenge of measuring color and process
related changes associated with food and this large viewing
area permits analysis of the irregular geometry of foods with
little or NO sample preparation.
Agtron analyzers have become the quality control standard for
a variety of products worldwide. These products include, but
are not limited to; potatoes, cereal, grain, nuts, tomatoes,
various produce and fruit, baked goods, potato chips, and snack
foods.
Read
more...
More products
 Looking for
information on the importance of the potato for Bhutan after
reading
"Bhutan
Potato farmers suffer from potato glut in India", I came across a publication written by the
SDC Swiss
Agency for Development and Cooperation, titled
"Potato Revolution in Bhutan" This agency is assisting in
the development of the potato cultivation in Bhutan for
years.
Bhutan - not a country we hear of every day - turns out to be
a perfect practical example of the case the United Nations wants
to make with the Year of the Potato 2008.
Reading the Swiss article also makes you realize what impact
the potato situation in India may have on farmers in Bhutan.
French Fries and Potato Specialties
More News on French Fries and Potato Specialties
Chips and Snacks
More News on Chips and Snacks
Potato Starch
More news on Potato Starch
Other Potato Products
More Other News
Ingredients for Potato Processing
More News on Ingredients for Potato Processing
Processing Equipment
More News on Processing Equipment
Potato Supply Chain
More News on Potato Supply Chain
QSR Restaurants
More News on QSR Restaurants
Health and Nutrition
More News on Health and Nutrition
Energy and Environment
More News on Energy and Environment
Food Trends
More News on Food Trends
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Bikano |
India |
| Indian
manufacturer of a variety of snack products. |
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Packaging Machinery Manufacturers Institute
(PMMI) |
United States |
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The Packaging Machinery Manufacturers Institute
(PMMI) is a trade association with more than
550 member companies that manufacture packaging
and packaging-related converting machinery,
commercially-available packaging machinery components,
containers and materials in the United States
and Canada.
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Todays Potatoes |
Canada |
| Todays
Potatoes manufactures a range of fresh chille
dconvenience potato products. Todays Potatoes
is a joint venture between two long established
potato operations in Western Canada - Barrich
Farms in Outlook Saskatchewan and
Bassano
Growers in Bassano Alberta. The processing
plant is situated at Bassano. |
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UEITP (European Union of Potato Processors) |
Belgium |
| The
UEITP ( l'Union Européenne de l'Industrie de
la Transformation de la Pomme de terre), the
European union of potato processors represents
the interests of the potato processing industry
on a European level. |
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Food Innovation Online Corp |
Canada |
| Food
Innovation Online operates the website PotatoPro,
offering Services and Products to the global
potato processing Industry |
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Europatat |
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| Europatat
was set up by national organisations to represent
the interests of wholesale potato merchants
at a European level. |
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