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Lamb Weston introduces 'Crispy on Delivery': Say Goodbye to Soggy Fries!

Lamb Weston introduces 'Crispy on Delivery': a comprehensive solution concept: special french fries, packaging and best practices - combined to get

The patented “Crispy Technology” fry cup leverages strategically placed vents to keep fries warm while also preventing condensation from collecting in the packaging - making Lamb Weston the ONLY manufacturer to have this packaging design and technology today.

February 20, 2018
Today Lamb Weston introduced a solution for french fries that arrive hot and crispy via home delivery – new 'Crispy on Delivery' is a comprehensive solution that goes from store to door.

Crispy on Delivery combines the right product, packaging and back of house expertise to provide customers with crispy fries, that don’t disappoint.

New Crispy on Delivery started with extensive research focused on customer satisfaction for home fry delivery. Lamb Weston identified three key areas that can impact delivered fry quality – the product, the packaging and best practices for delivery from store to door.

Mike Smith, SVP Growth & Strategy at Lamb Weston:

“There’s nothing better than hot and crispy fries – one of the most loved foods in the world. We know we’ve got a solution to help our customers deliver on this.”

“No one knows fries better than Lamb Weston – and our comprehensive approach to hot and crispy fries truly goes from the store to the door.”
(Click to enlarge)

Lamb Weston's 'Crispy on Delivery' concept

Starting with the fry, Crispy on Delivery fries maintain heat and crispiness for thirty minutes, while traditional fries start to lose their appeal after only five minutes. The new fry is lightly battered to withstand the challenges of delivery without sacrificing taste.

Crispy on Delivery fries travel in style – in a patented container with venting technology. The “Crispy Technology” fry cup leverages strategically placed vents to keep fries warm while also preventing condensation from collecting in the packaging.

A total solution, Crispy on Delivery also includes “Store to Door” support from Lamb Weston’s team of french fry experts. With more than 65 years of experience making fries, Lamb Weston’s team offers support from store – preparation and packing tips, to door – optimal delivery strategies and care and handling directions.

Crispy on Delivery is available Now!

Crispy on Delivery

The complete Crispy on Delivery solution is available now to foodservice operators.

Visit http://www.lambweston.com/delivery to learn more.
Early reaction to Crispy on Delivery fries was positive with restaurant operators rating them higher for overall satisfaction versus traditional fries.

The complete Crispy on Delivery solution is available now to foodservice operators.

What's up with Restaurant Delivery?

  • 20% increase in delivery traffic is projected by 20201
  • 30% of delivery consumers are not ordering fries due to quality concerns2 – the top concern is not having crispy fries!
  • 63% of consumers blame the restaurant for the delivered food quality, even when third party delivery is used2
Notes:1 NPD 2016; 2 Delivery A&U 2016

Companies in this Article
Lamb Weston Holdings Inc (NYSE:LW) is the largest potato company in North America with annual sales of approximately $2 billion. Lamb Weston manufactures french fries, potato specialties and dehydrated potato products.