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Potato News from Colorado

Simple cooking method with oil creates heat-stable resistant starch in rice, claim researchers
Scientists have developed a new, simple way to cook rice that could cut the number of calories absorbed by the body by more than half - by transforming part of the soluble amylose in resistant starch.
Price Elasticity varies based on potato variety and packaging size: everyday potatoes and large pack sizes are less elastic (Nielsen Perishables Group Price Elasticity Study 2014)
New research from the United States Potato Board (USPB) reveals the complexity and range of price sensitivities within the potato category.
Carl Hoverson elected Chairman of the United States Potato Board
North Dakota, potato grower Carl Hoverson was elected Chairman of the United States Potato Board (USPB) at the organization's 2015 Annual Meeting in Colorado Springs, Colorado.
Ryan Krabill
The United States Potato Board (USPB) is pleased to announce industry veteran Ryan J. Krabill has joined its staff in the newly-created position of Director of Research & Analysis.
NPC 2014 President Randy Hardy hands the award to Brendon Rockey and Sheldon Rockey with wife Nicole.
Brendon and Sheldon Rockey of Rockey Farms in Center, Colorado, were named the recipients of the prestigious 2014 Environmental Stewardship Award presented at the National Potato Council’s 2015 Annual Meeting.
United States Potato Board receives 5 million for the promotion of US Potatoes around the world
The United States Potato Board (USPB) received an allocation of $4,998,892 in program year 2015 Market Access Program (MAP) funds from the Foreign Agricultural Service (FAS) at USDA. These funds will be used by the USPB to promote frozen, dehydrated, chip-stock, table-stock and seed potatoes in over 25 countries around the world.
US Potato Exports Hit New Records In Both Value & Volume (expanded)
The value of all U.S. potato exports reached $1,755,544,515 for the recently completed July 2013 – June 2014 marketing year. This is an expanded version of an earlier publication.
Thursday, September 11, 2014
Kim Breshears Joins USPB Staff as Marketing Programs Director
The United States Potato Board (USPB) is pleased to announce Kim Breshears has joined its staff as Marketing Programs Director in the Denver office. She started her new role August 18, 2014.
Wednesday, September 3, 2014
Amy Burdett, Marketing Operations Director, USPB
The United States Potato Board (USPB) is pleased to announce Amy Burdett has joined its staff as Marketing Operations Director in the Denver office.
French Fry Heaven opens two more restaurants in Colorado
The - french fries only - QSR chain French Fry Heaven opens two new locations in Colorado.