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US Sales of Fingerlings, Gourmet Varietal Potatoes Continue to Climb
June 17, 2021
As shoppers stock up for the summer grilling season, new national sales data indicates US sales of fingerlings and smaller-sized gourmet varietal potatoes, both popular for backyard cookouts, remain on a solid, upward ascent.
Frito-Lay to Create 160 Jobs with Rosenberg, Texas, Plant Expansion
June 08, 2021
Frito-Lay, a division of PepsiCo and leading snack manufacturer, along with Fort Bend County, today announced a $200 million investment at its Rosenberg, Texas, site.
Pepsico promotes its Ruffles® Ridged potato chips ... with shoes???
May 25, 2021
Inspired by the defining characteristics of the signature chip, the sneakers are the edgy embodiment of what it means to own one's style, story - and your ridges.
Frito-Lay Snack Index: Summer 2021
May 20, 2021
Consumers Have 'Two Summers in One' Mentality as Memorial Day Approaches, Frito-Lay U.S. Snack Index Finds. Results flip: In 2020, more than 80 percent of Americans were staying home for Memorial Day; this year, 80 percent are gearing up to go out.
Cheetos And Doritos Go Head-to-Head In Epic Flamin' Hot Faceoff
May 03, 2021
After years of fans debating and taking sides, Cheetos® and Doritos® will officially settle the score to see which beloved brand is truly the most loved. Will it be Team Cheetos, or will it be Team Doritos?
Smartfood® Popcorn And Krispy Kreme® Unveil Iconic Flavor Mashup With Smartfood® Original Glazed Doughnut
April 29, 2021
Popping into summer, the limited-edition flavor is set to delight fans nationwide who are looking for a fun yet smart snacking option. After years of anticipation, Smartfood® has released a once-in-a-lifetime flavor experience for fans – just in time for summer.
MountainKing increases fresh potato sales significantly with the use of high-graphic display bins
January 29, 2021
Just as QSR-chains use enticing menu board images to drive sales of combo meals, jumbo-sized slushies and other selections, retail grocers are using the same concept to capture the attention of shoppers looking for a side dish for their next prepared, at-home meal.
Super Bowl LV: More Snacking and Smaller Gatherings at Home, according to Frito-Lay Snack Index
January 28, 2021
Frito-lay, leading provider of snacks in the United States, Estimates 21 Percent Increase in Snacking vs. Previous Super Bowls as More Consumers Plan to Watch at Home.
Doritos Brings a New Dimension to This Year's Super Bowl Experience with this Commercial
January 19, 2021
Doritos, one of the flagship brands from PepsiCo's Frito-Lay division, debuted its Super Bowl campaign, #FlatMatthew, with a cliff-hanging teaser that leaves fans guessing who exactly the commercial's secret star could be.
Cheetos® Returns to the Super Bowl Stage with Campaign Starring Ashton Kutcher
January 15, 2021
Released today, teaser playfully reveals the brand has teamed up with the actor to steal the spotlight at Super Bowl LV ... with more talent to be revealed.
Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack
December 12, 2020
Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack to fit the snacking needs of their household.
More Snacking and Online Purchasing Expected for Holiday 2020
November 16, 2020
Two out of Three Consumers Plan to Stock Up on Snacks More Now Than Before the Pandemic, with Dips Seeing Dramatic Increase in Lead up to the Holidays Due to Convenience, According to Latest U.S. Snack Index
