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Online potato shop An-Ja (Germany) helps consumers find the right potato

Online potato shop An-Ja (Germany) helps consumers find the right potato

февраля 04, 2021
According to the two potato experts Andreas Heitsch and Jan Mennerich of the new online platform An-Ja, the key to success lies in differentiating potatoes. With their sophisticated 'potato finder', they enable consumers to easily and conveniently find exactly the right tuber for every dish.
Baked potato campaign will be right on target

UK Baked potato campaign will use consumer specific targeted messages

декабря 08, 2020
A new marketing campaign to promote the benefits of the baked potato in the United Kindom by the AHDB will use in-depth consumer analysis to pick the right spud selling point for each segment of the market.
El Sector de la Patata Debe Adaptarse a los Gustos del Consumidor y a las Nuevas Formas de Venta como el Canal Online

El sector de la Patata debe Adaptarse a los Gustos del Consumidor y a las Nuevas Formas de Venta

июля 20, 2020
Dar una respuesta a la demanda del consumidor es uno de los grandes objetivos de la industria agroalimentaria. Para ello es necesario adaptarse a sus necesidades reales, lo que obliga a una continua evolución y modernización de las producciones agrícolas y alimentarias, así como a desarrollar avances en la presentación del producto.
Sormac Inc. US website launch

Sormac Inc. US website launch

июня 02, 2020
Sormac launches a new website for the American market. As of today, people from the United States can use the website for all the information they need and for questions, service requests, and contacts.
Así le planta cara la patata al COVID-19

Así le planta cara la patata al COVID-19

апреля 27, 2020
Los productores de A Limia han colocado ya un millón de kilos en la plataforma de Mercaproximidade.
La Junta propone vender los productos del campo online durante el cierre de mercados y hostelería

La Junta de Castilla y León propone vender los Productos del Campo Online

апреля 20, 2020
Esta iniciativa se basa en la unión de agriculturores y ganaderos, cooperativas, la industria y la distribución mediante un sistema denominado 'Campo de encuentro', que albergará el portal web de la Consejería de Agricultura, Ganadería y Desarrollo Rural.
McCain Foods GB partners with e.fundamentals to help drive online sales

McCain Foods GB partners with e.fundamentals to help drive online sales

апреля 16, 2019
McCain Foods, the world’s largest manufacturer of frozen potato products, has selected e-commerce analytics provider e.fundamentals to help drive sales of its products through retailers’ websites.
TOMRA CEO discusses TOMRA Food’s capabilities and future aspirations at Fruit Logistica

TOMRA CEO discusses TOMRA Food’s capabilities and future aspirations at Fruit Logistica

февраля 12, 2019
Stefan Ranstrand, TOMRA’s President and Chief Executive Officer, chose Fruit Logistica 2019 to give a speech on TOMRA Food’s exhibition stand about the company’s unique offering, values, and future aspirations.
Marc Van Herreweghe new chairman of Belgapom, the Belgian association representing potato processing and trade

Marc Van Herreweghe new chairman of Belgapom, the Belgian association representing potato processing and trade

июля 07, 2018
Belgapom, the Belgian potato trade and processing industry association, has appointed Marc Van Herreweghe as its new chairman.
McCain Foods & Google: What Mobile Search Reveals about Food Service Trends

McCain Foods & Google: What Mobile Search Reveals about UK Food Service Trends

апреля 28, 2018
Google research, developed on behalf of McCain, showed how ‘Micro Moments’ in consumer search habits are impacting eating out.

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