Consumer Cloud and Online Shopping

Alexa, Open McCain
May 25, 2023

Need a recipe for your Fries/Chips in the UK? Try: 'Alexa, Open McCain'

McCain Foods, world’s largest manufacturer of frozen potato products and a global leader in prepared appetisers and snacks, has partnered with Say It Now to launch their first Actionable Audio Ad campaign in Q2 of 2023.
Baked potato campaign will be right on target
December 08, 2020

UK Baked potato campaign will use consumer specific targeted messages

A new marketing campaign to promote the benefits of the baked potato in the United Kindom by the AHDB will use in-depth consumer analysis to pick the right spud selling point for each segment of the market.
McCain Foods GB partners with e.fundamentals to help drive online sales
April 16, 2019

McCain Foods GB partners with e.fundamentals to help drive online sales

McCain Foods, the world’s largest manufacturer of frozen potato products, has selected e-commerce analytics provider e.fundamentals to help drive sales of its products through retailers’ websites.
McCain Foods & Google: What Mobile Search Reveals about Food Service Trends
April 28, 2018

McCain Foods & Google: What Mobile Search Reveals about UK Food Service Trends

Google research, developed on behalf of McCain, showed how ‘Micro Moments’ in consumer search habits are impacting eating out.
Potato company Albert Bartlett brings branded sweet potatoes to the United Kingdom
July 06, 2017

Potato company Albert Bartlett brings branded sweet potatoes to the United Kingdom

Potato supplier Albert Bartlett (United Kingdom) has made its first entry into the sweet potato market with a listing at the British online retailer Ocado.

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