Retail Trends from Europe | Page 4 PotatoPro

December 04, 2017

Aldi’s potato sales rocket in Wales

Aldi’s potato sales in Wales have risen by a third since the retailer began sales of Welsh potatoes five months ago, highlighting the popularity of homegrown produce in the country.

October 12, 2016

Kolak and Europe Snacks merge to form leading European manufacturer of private label snacks

Europe Snacks and Kolak Food Snacks Ltd. announced that they have joined forces.

May 16, 2016

Kettle Foods Ltd supports Kettle Bites with GBP 1.5 million campaign.

In the United Kingdom, Kettle Foods Ltd is supporting the KETTLE® Bites range throughout May and June, with the aim of educating target consumers that the new products offer great taste, but also a lighter eat for everyday snacking

Potato Processing Industry Belgium sets new Record

March 09, 2016

Potato Processing Industry Belgium sets a new Record

The remarkable growth of the Belgian potato-processing sector in the past few decades has continued in 2015.

March 08, 2016

AHDB Potatoes turns to top food bloggers to boost consumption

“Harnessing the power of leading bloggers and vloggers, as well as Twitter, Facebook and YouTube channels will enable us [AHDB Potatoes] to reach more consumers and engage with them on a more regular and impactful basis. As research shows, this is clearly the way forward.”

September 08, 2015

More than a bit on the Side: potatoes get marketing boost in the United Kingdom

With a major new campaign to promote fresh potatoes across Britain and Ireland about to break, AHDB Potatoes and Bord Bia (the Irish Food Board) are calling on industry to get behind it and help change the way consumers think about potatoes.

February 08, 2015

France starts major marketing campaign to stimulate potato consumption

In France, a major three year long campaign to promote the consumption of potatoes just started.

National Farmers Union (NFU) of Scotland

January 20, 2015

NFU Scotland urges shift from Potato R&D to Potato Promotion

To combat tumbling potato consumption, NFU Scotland has urged the industry’s statutory levy body to consider shifting its funding emphasis from research and development to more promotion.

October 05, 2014

Win a handmade kitchen with KETTLE® Chips (UK).

Now there will be even more reasons to purchase the sharing bags as KETTLE® Chips runs its first ever on pack promotion on the core 150g range (United Kingdom).

July 20, 2014

McCain Foods GB is looking for a new advertising agency

McCain Foods GB is looking for a new agency for its UK advertising account, as part of a £20 million review.

July 03, 2014

Snack companies Amica Chips and ICA Foods limit advertising to kids

Amica Chips and ICA Foods, two major savoury snack companies on the Italian market with a growing international presence, have joined the responsible advertising pledge of the European Snacks Association (ESA).

July 03, 2014

One Voice Campaign Potato Council gaining momentum

Potato Council’s One Voice campaign is fast gaining momentum, with people from all sectors of industry getting involved and doing whatever they can to help spread positive messages about potatoes.

June 15, 2014

McCain Foods GB sponsors 2014 Tour de France

McCain Foods GB will be and official supplier of Tour de France 2014, which starts with an opening stage in Yorkshire.

May 11, 2014

McCain Foods unveils Brazilian sharing bowl giveaway in the United Kingdom

McCain Foods UK is giving away thousands of Brazilian-themed limited edition Wedges sharing bowls free with two packs of McCain Wedges to drive volume, frequency of purchase and grow the frozen potato category this summer.

April 25, 2014

España: Desplome de la comercialización de la papa en el mercado nacional

Asociafruit, que aglutina al 80 por ciento de las empresas productoras y comercializadoras de papa en Andalucía, ha alertado este miércoles sobre la caída de su comercialización en el mercado nacional, lo que puede llevar al sector a un serio problema de supervivencia.

April 14, 2014

KETTLE® Chips new press advertising campaign ‘Lovingly Crafted’

KETTLE® (United Kingdom) has commissioned three talented craftspeople to lovingly ‘craft a pack’.

February 19, 2014

On pack promotion for Kettle Chips Handy Packs (first ever!)

KETTLE® Chips the UK’s No.1 Premium Crisp brand is bringing some excitement and new news to the Single Serve Crisps and Snacks category.

February 17, 2014

UK Shoppers agree to pay more for named Potato Varieties

Potato Council’s latest campaign to encourage shoppers to trade up from generic whites to a named potato variety has been a great success.

Language

Connect With Us!

Retail Trends