八月 30, 2012
Pepsico UK introduces smartphone app to predict potato yields;i-crop trial results revealed
八月 14, 2012
Smartphone App to predict potato yield PepsiCo and Cambridge University have joined forces to introduce mobile technology to crop planning, with a new smartphone app that will help farmers predict future harvests.
It is probably hard to go wrong with a promotion based on the British obsession with the weather. That is why packets of Walkers crisps, as the Brits call potato chips, will feature augmented reality weather forecasts using an app from Blippar.
