3 - 4 September 2025 

Lelystad, The Netherlands

PotatoEurope is an international event exclusively dedicated to the entire value chain of potatoes: from Farm to Fork! The event takes place each year in one of the event’s four partner countries: the Netherlands, Germany, Belgium and France.

The next edition of PotatoEurope in the Netherlands will be held on 3 & 4 September 2025 at the location of Wageningen University & Research (WUR), Field crops in Lelystad, The Netherlands. 

This new location for PotatoEurope is situated in the heart of one of the main potato-growing regions of the Netherlands and close to World Potato City Emmeloord, making it the perfect setting for this important industry gathering.

In this newsletter, discover:

• The latest exhibitor list
• Updates on demo participants and thriving test fields
• The demonstration time schedule is now available so you can plan your visit in advance
• Details of the ICM Conference
• News about the brand-new Market and Business-Focused Conference
• An exciting preview of the Innovation Hub

Don’t forget to register and invite your network to join you at PotatoEurope 2025!

The exhibitor list for PotatoEurope 2025 is now finalized – and it's packed with top players across the potato value chain. From cutting-edge machinery to smart crop solutions, you’ll find the full lineup of innovators and leaders who will be on-site. Start planning your visit and don’t miss the chance to connect with your next key partner.

The potato plants are growing rapidly, transforming the fields into a dynamic platform for technology demonstrations. Our demo crops are thriving, and progress across the test plots looks impressive. Take a look at how these flourishing potato fields are setting the stage for an exciting display of the latest innovations in potato cultivation.

Stay tuned for more updates as we get closer to the event!

Within PotatoEurope 2025, visitors can experience five thrilling live demonstrations showcasing the latest machinery and techniques in action — right in the field! These demos are a highlight of the event, bringing innovation to life before your eyes.

The demonstration time schedule is now available, so you can plan your visit and make sure you don’t miss a moment. Explore the participating companies and technologies below and start building your perfect PotatoEurope agenda!

Harvesting demonstrations

Haulm pulling demonstrations

Loading lines demonstrations

Box filling demonstrations

Optical sorting demonstrations

Welcome to the International Conference “Integrated Crop Management (ICM) – The future of potato farming”, where we explore innovative strategies to future proof potato farming. ICM is a comprehensive approach that minimizes the use of synthetic inputs while maintaining the growth of healthy, resilient crops and ensuring farm profitability.

Which new technologies will help in potato cultivation? You are welcome to discover the innovations. While enjoying a drink, offered by World Potato City Emmeloord. Experts will also be present at all solutions to share insights into how it can help you in the near future.

The potato plants are growing rapidly, transforming the fields into a dynamic platform for technology demonstrations. Our demo crops are thriving, and progress across the test plots looks impressive. Take a look at how these flourishing potato fields are setting the stage for an exciting display of the latest innovations in potato cultivation.

Stay tuned for more updates as we get closer to the event!

Sponsoring PotatoEurope 2025 offers several significant benefits for businesses and organizations looking to engage with the global potato industry. An exciting range of sponsorship opportunities has been developed to ensure a good return on investment for all sponsors and stakeholders. 

Stay updated on PotatoEurope 2025! Discover new companies, catch all the highlights, and more by following our LinkedIn page.

DLG Benelux B.V.

P.O. Box 257, 3740 AG, Baarn 

The Netherlands   
Tel.: +31 85 401 73 97 

www.dlg-benelux.com