Iscon Balaji Foods (Hungritos) joins the Global Potato Summit 2025 as Platinum Sponsor. Visit Stall D9–D11 at India Expo Mart, Greater Noida, and explore premium fries, snacks, and potato innovations shaping India’s potato industry growth.

India has rapidly evolved from a minor importer to a leading global exporter of frozen french fries, driven by innovation in potato processing, contract farming, and technology centered in Gujarat, transforming its agricultural landscape into a world-class food industry.

The global French fries market is worth USD 24 billion. A few decades ago, India was absent from it. Today, potatoes are the nation’s most eaten vegetable, and fries have become a staple on menus across the country.

Global Potato Summit 2025, on Dec 11–13 at India Expo Mart, Greater Noida, will unite global experts to boost potato innovation. With 150+ exhibitors, 7,000 visitors, and live farm demos, it’s set to shape the future of the potato industry.

Hungritos wrapped up four dynamic days at World Food India 2025, showcasing its innovative frozen snacks, forging partnerships, and driving conversations on quality, convenience, and sustainability in the evolving frozen food industry.

Hungritos showcased its innovative frozen finger foods at Food & Hotel Malaysia 2025, engaging global industry leaders and highlighting its commitment to quality, sustainability, and expanding its international market presence.

Hungritos showcased innovative potato snacks at Fine Food Australia 2025, Sydney, Sept 8‑11. The highlight was the launch of crispy criss-cross Waffle Fries, attracting global interest and boosting partnerships for future snack innovations.

Hungritos, a leader in potato-based frozen snacks, has announced the launch of its all-new Waffle Fries, a product set to redefine snacking with premium quality, taste, and texture.

Hungritos showcased its frozen potato snacks at FHI 2025 in Jakarta, drawing global interest and forging B2B ties. With strong branding, live tastings, and institutional support, the brand reinforced India’s frozen food potential on the world stage.