WeMe is an Indian snack food brand launched by Emami Agrotech Limited in 2026, marking the company's entry into the packaged snacking market. The brand's initial product portfolio includes potato chips, Jhuri Aloo Bhaja and Choco Hazelnut Spread. Potato chips form one of WeMe's core launch categories, alongside Jhuri Aloo Bhaja, a traditional Eastern Indian potato snack made from thinly shredded fried potatoes.
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augustus 23, 2026
Emami Agrotech Enters India Packaged Snacking Market With WeMe
Emami Agrotech enters India’s snacking market with WeMe, launching potato chips and other snacks. The company plans to invest INR 7.5 billion (USD 78.3 million) and targets INR 10 billion (USD 104.4 million) in revenue within 5–7 years.
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This content was last updated on augustus 20, 2026
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