Potatoes USA

Bedrijfsprofiel

Potatoes USA is the nation’s potato marketing organization. Potatoes USA is the new (dba) name for the National Potato Promotion Board, that prior to March 2016 was doing business as (dba) the United States Potato Board (USPB).

The organisation is the central organizing force in implementing programs that will increase demand for potatoes.

The USPB provides the ideas, information, tools and inspiration for the industry to unite in achieving common goals.

Established in 1971, the USPB now represents more than 2,500 US potato growers and handlers and is the largest vegetable commodity board in the United States.

Anchored by a strong foundation of market and consumer research and analysis, the USPB domestic and international potato marketing programs include: advertising, nutrition science, public relations, retail and foodservice marketing, and issues management.

Whether the potato is grown for fresh, frozen, chip, dehydrated or seed use, the USPB is dedicated to positioning potatoes as a nutrition powerhouse—truly, goodness unearthed.

The USPB runs multiple websites, each targeting a different audience:

Consumer website: www.potatogoodness.com
International website: www.potatoesusa.com

Product Types offered by this company

- Brancheorganisaties

Merken

Potato Goodness

Nieuws over dit bedrijf

Yellow, white, and medley potatoes contributed the largest volume increases for the fresh category in the fourth quarter, up by 6.9%, 15.5%, and 24.5%, respectively. Red potatoes saw the largest decline in volume sales falling by -7.5%.

augustus 01, 2019

Potato Sales in United States Retail Up from April to June

IRI sales data April through June showed success for potato sales in retail outlets in the United States, reports Potatoes USA.

U.S. potato exports of frozen, dehy and fresh have all posted modest gains through the first three quarters of the July 2018 – June 2019 marketing year. (Courtesy: Potato News Today)

mei 17, 2019

United States Potato Export sales trending up, despite trade wars

United States potato exports of frozen, dehy and fresh have all posted modest gains through the first three quarters of the July 2018 – June 2019 marketing year.

China Hikes Tariffs on U.S. Goods After Trump Warning. (Courtesy: Capital Watch)

mei 16, 2019

China to hit US frozen fries, dehy potatoes with more tariffs

As the Trump administration’s trade fight with China twists and turns, exporters of frozen and dehy potatoes are facing a hit.

The decline in Fresh sales volume was driven by Russets, with 65% share of volume. Volume was down -9.9% for the quarter. Value was down only -0.1% due to a substantial 10.9% increase in the price per pound.

december 11, 2018

United States Retail Potato Sales mixed

In the United States total retail potato sales for the July – September 2018 period compared to the same quarter the previous marketing year, were down -1.9% in volume but were up 1.3% in value based on a 5.0% increase in the price per pound.