Chips en Snacks

The salty snack market in the US is facing serious threats, and manufacturers need to focus on a number of opportunities if they are to avoid the pitfalls, according to a new report by Mintel.   Published last month, the report values the market for t...

A new Walkers TV advert, part of a massive £7.5m marketing spend, is currently on air celebrating Walkers crisps 100% British-farmed status and showing Gary Lineker in a down to earth role – quite literally. Since July this year, all Walkers crisps hav...

Wind turbines and native prairie grasses have nothing to do with America’s favorite snack, potato chips, but they’re helping Kettle Foods earn recognition for building the greenest food manufacturing plant in the U.S. The U.S. Green Building Council ...

As part of an article on "How to reinvent your brand"an example is given on "How Walkers took back lunch".   During the campaign, Walkers enjoyed an 18 per cent increase in sales. An additional 10 million bags of crisps were sold i...

PepsiCo India's FritoLay brand is revving up through an array of marketing campaigns and variant launches, with the onset of cooler climes and its flagship cola business taking the seasonal backseat. According to Deepika Warrier, marketing director, F...

Japanese snack food maker Calbee Foods Co. Friday launched operations at a new plant in California for making its mainstay products "Kappa Ebisen"shrimp chips and "Saya-endo"snow pea crisps.The new plant has a monthly output capacit...

Doritos, a brand of Frito-Lay North America, has teamed up with Grammy award winning artist Missy Elliott to launch its new Doritos Collisions. The new snack puts two different flavored chips in the same bag. For example there are Doritos Collisions ...

At the annual ALL CANDY EXPO, starting today, confectionery and snack-food industry leaders, distributors and retailersreveal the new trends that will drive sales for 2007 and 2008. The largest confectionery show in North America now adds savory snacks...

Local officials attending the official grand opening of the Kettle Foods potato chip factory in Beloit this Wednesday will be greeted by an unusual sight. They will see 18 wind turbines lining the roof of the newly built 73,000-square-foot facility, wh...

For the first time since its original owner sold the iconic potato chip company more than a half-century ago, Mrs. Fisher's Inc. is being run by a Mrs. again. Longtime employee Roma Hailman and her husband, Mark Hailman, bought the potato-chip maker ...

Het rooien van de hoofdoogst zal vanaf volgende week echt op gang komen. Volgens insiders is momenteel 10% van de hoofdoogst gerooid en is ca. 80% van de gewassen doodgespoten.   Er zal worden begonnen met o.a. de rassen Bintje, Maritiema en Innovator,...

SunChips, Frito-Lay's popular brand of multigrain snacks, announced today the inclusion of the "Green-e"designation across the full line of SunChips snacks. The updated packaging will feature the Green-e logo, a designation from the Center f...

Over nearly a decade, Frito-Lays India grew to be the undisputed champion of the branded part of the salty snack segment, estimated to be valued at around Rs 2,000 crore. Competition for the vast majority of this period was principally from local brand...

In an attempt to assuage public concern about the obesity problem, major snack brands like Kraft, Kellogs and Frito-lay are responding with 100-calorie packs of their most popular varieties.   According to Tom Vierhile, director of Productscan Online, ...

This week I reached out for a bag of Mystic Gourmet Dark Russet Potato Chips, available in stores in the Northeast (lucky them) and online throughout cyberspace (still lucky). Mystic? Dark? I love a mystery, so I bought a bag. They had me at crunch. ...

SABRITAS que preside Pedro Padierna arrancará una campaña por medio de la cual se van a obsequiar mil viviendas a familias de escasos recursos (...) Los consumidores que compren papas Sabritas originales, adobadas y con limón aportarán un porcentaje pa...

ConAgra Foods, Inc. announced today that it has acquired Chicago-based Lincoln Snacks, a privately-held popcorn snacks manufacturer.

Strike action by workers at the Tayto crisp factory in Co Armagh could begin within days in a dispute over pay, it emerged last night. The Unite union said talks with management at the Labour Relations Agency had ended "acrimoniously'' and its me...