主标签

Frito-Lay North America (FLNA)

公司描述
Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips

The history of the company goes back to 1932, when C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin learned the corn chips manufacturer was eager to sell his small business, so Mr. Doolin purchased the recipe, began making FRITOS® corn chips in his mother's kitchen and sold them from his Model T Ford.

Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and formed the H.W. Lay & Company. H.W. Lay & Company became one of the largest snack food companies in the Southeast, and today, LAY'S® potato chips is America's favorite potato chip brand.

Years later, in 1961, the Frito Company and the H.W. Lay Company merged to become Frito-Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the United States, including LAY'S® and RUFFLES® potato chips and dips, DORITOS® tortilla chips, TOSTITOS® tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips and dips, ROLD GOLD® pretzels, SUNCHIPS® multigrain snacks, and CRACKER JACK® candy coated popcorn.
分支
Product Types offered by this company
品牌
该公司新闻
Super Bowl teaser released today previews campaign in support of new Doritos 3D Crunch
一月 19, 2021
Doritos Brings a New Dimension to This Year's Super Bowl Experience with this Commercial
Doritos, one of the flagship brands from PepsiCo's Frito-Lay division, debuted its Super Bowl campaign, #FlatMatthew, with a cliff-hanging teaser that leaves fans guessing who exactly the commercial's secret star could be.
Super Bowl campaign reveals the next chapter in the brand's 'It's A Cheetos Thing' ad campaign
一月 15, 2021
Cheetos® Returns to the Super Bowl Stage with Campaign Starring Ashton Kutcher
Released today, teaser playfully reveals the brand has teamed up with the actor to steal the spotlight at Super Bowl LV ... with more talent to be revealed.
PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040
一月 14, 2021
PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040
Pepsico announced it will accelerate its efforts to build a more resilient and sustainable food system, reducing GHG emissions by more than 40% by 2030. In 2020 the company achieved its objective to use 100% renewable electricity in the United States and plans to do the same in Mexico and Australia by the end of 2021
Snack Leader Addresses Consumer Desires for Convenience and Customization through Innovative Approach on Snacks.com
十二月 12, 2020
Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack
Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack to fit the snacking needs of their household.