Potatoes USA

公司描述

Potatoes USA is the nation’s potato marketing organization. Potatoes USA is the new (dba) name for the National Potato Promotion Board, that prior to March 2016 was doing business as (dba) the United States Potato Board (USPB).

The organisation is the central organizing force in implementing programs that will increase demand for potatoes.

The USPB provides the ideas, information, tools and inspiration for the industry to unite in achieving common goals.

Established in 1971, the USPB now represents more than 2,500 US potato growers and handlers and is the largest vegetable commodity board in the United States.

Anchored by a strong foundation of market and consumer research and analysis, the USPB domestic and international potato marketing programs include: advertising, nutrition science, public relations, retail and foodservice marketing, and issues management.

Whether the potato is grown for fresh, frozen, chip, dehydrated or seed use, the USPB is dedicated to positioning potatoes as a nutrition powerhouse—truly, goodness unearthed.

The USPB runs multiple websites, each targeting a different audience:

Consumer website: www.potatogoodness.com
International website: www.potatoesusa.com

Product Types offered by this company

- 行业协会

品牌

Potato Goodness

该公司新闻

Q1 potato sales at retail see increases compared to 2019

十一月 08, 2021

2021 Q1 potato sales at US retail see increases compared to 2019

During the first quarter of Potatoes USA’s Marketing Year 2022 (July - September 2021), potato sales decreased in dollars by 1.1% and in volume by 5.7% compared to the same period in 2020.

United States potato sales strong in the marketing year 2020-2021

十月 02, 2021

United States potato sales strong in marketing year 2020-2021

The marketing year that ended in June 2021 was unlike any year the US potato industry has ever experienced. With pandemic restrictions ebbing and flowing from June 2020 to July 2021, sales at foodservice fluctuated while retail purchases remained extremely strong throughout the year.

八月 27, 2021

United States potato imports continue to grow

United States imports of potatoes and potato products for the July 2020 – June 2021 marketing year increased by 12% in fresh weight equivalent volume and 16% in value, compared to the previous marketing year.

八月 23, 2021

U.S. potato exports recover in Marketing Year 2020/21

Exports from the U.S. were impacted by reduced demand and shipping problems starting in January 2020; this reduced demand carried through the end of 2020.