Potatoes USA

公司描述

Potatoes USA is the nation’s potato marketing organization. Potatoes USA is the new (dba) name for the National Potato Promotion Board, that prior to March 2016 was doing business as (dba) the United States Potato Board (USPB).

The organisation is the central organizing force in implementing programs that will increase demand for potatoes.

The USPB provides the ideas, information, tools and inspiration for the industry to unite in achieving common goals.

Established in 1971, the USPB now represents more than 2,500 US potato growers and handlers and is the largest vegetable commodity board in the United States.

Anchored by a strong foundation of market and consumer research and analysis, the USPB domestic and international potato marketing programs include: advertising, nutrition science, public relations, retail and foodservice marketing, and issues management.

Whether the potato is grown for fresh, frozen, chip, dehydrated or seed use, the USPB is dedicated to positioning potatoes as a nutrition powerhouse—truly, goodness unearthed.

The USPB runs multiple websites, each targeting a different audience:

Consumer website: www.potatogoodness.com
International website: www.potatoesusa.com

Subsidiaries and Factory Locations

Potatoes USA GCC

Potatoes USA GCC is the regional chapter of Potatoes USA, a marketing and research group that represents US potato growers and value-added businesses. Based in Dubai, this office promotes US potatoes throughout the Gulf Cooperation Council (GCC).

Product Types offered by this company

- 行业协会

品牌

Potato Goodness

该公司新闻

Potatoes Are a (Nutrient-Rich) Vegetable! (Courtesy: APRE)

二月 17, 2016

Best Hope for Potassium & Fiber Missing in Kids Diets is the Vegetable They're Least Likely to Ignore: Potato

U.S. children are not consuming enough vegetables, resulting in an inadequate intake of key nutrients, including potassium and dietary fiber, which are important for growth, development and overall health.

From the archive

一月 27, 2016

US Potato Board launches Spud Nation™ Food Truck Venture

The United States Potato Board (USPB) unveiled its first Spud Nation™ Food Truck at POTATO EXPO 2016, in Las Vegas, Nevada. This is an entirely new, proactive and aggressive demand-building approach for potatoes.

From the archive

Potato Nutrition: is the potato a fattening, worthless starch with empty calories? Guess again.

九月 01, 2015

Potato Nutrition ABC - brought to you by the United States Potato Board

Just in time for the back to school season, here is your A to Z guide on potato nutrition, brought to you by the United States Potato Board.

From the archive

The salad bar challenge is a US potato industry initiative to connect more kids to healthy potato meals in school lunch programs across the nation.

八月 25, 2015

US Potato Board Launches 'Potatoes Raise The Bar' Program

The United States Potato Board (USPB) School Nutrition Program has officially launched to reach the 55.5 million strong, and growing, school students who are part of the “Salad Generation.”

From the archive