Lays

PepsiCo ha presentado un nuevo logo y una imagen corporativa renovada que reflejan su visión global y la evolución de su identidad de marca.

Lay’s unveils its biggest redesign in nearly 100 years, celebrating its farm-to-chip heritage. With real, farm-grown potatoes, new natural recipes, and refreshed packaging, Lay’s commits to no artificial flavors or colors in the U.S. by 2025.

The perfect day to explore Chip and Dip is here, the best satisfying day to explore your favorite dipping with the chips. Even though the occasion comes once in a year, but the day gained popularity in the US from 1950s.

Americans are cutting back on Doritos, Goldfish and Hostess cakes. It’s not for their health, however – it’s a sign that even small indulgences have gotten too expensive for many to afford.