Headquartered in Mexico City, Simplot Mexico is a wholly-owned subsidiary of JR Simplot, and acts as the transnational sales and marketing organization for sales to Latin America. Simplot de Mexico is focused on selling potatoes, vegetables and other frozen products to Latin American retailers and foodservice outlets.
Simplot Mexico has a strategic relationship with Windsor Foods, who complements their catalog with American snacks. They are a family company with a constantly evolving portfolio adapting to current Foodservice trends including potatoes, vegetables, fruits, avocado and snacks.
Ever since the frozen fries were invented by them in 1953, the company has focused on listening carefully to the different operators, constantly finding new ways to improve their menus, optimize their processes, and help them generate more profitable business.