Papas Fritas de Texas

Four fan-favorite flavors return to store shelves as part of the new Lay's Flavor That Hits Home™ lineup

Marzo 31, 2024

Lays Invites Fans on a Journey with locally Inspired Potato Chip Flavours

This spring, America's favorite potato chip brand is taking fans on a journey back to their hometowns with the launch of its newest campaign: Lay's® Flavor That Hits Home™.

Marzo 28, 2024

SunChips Celebrates Solar Event with Exclusive Eclipse Inspired Flavor Release and Partnership with Astronaut Kellie Gerardi

As the country prepares for the highly anticipated solar eclipse, SunChips® is stepping into the spotlight.

Noviembre 09, 2023

LAY'S® and Matt James Celebrate Friendsgiving with Mashed Potatoes Made from Lay's Potato Chips

Friendsgiving season is here and Lay's® – America's favorite potato chip – is central to the dinner table with the brand's spin on the viral cooking hack turning Lay's potato chips into a favorite side dish: mashed potatoes.

Lay's® kettle cooked Ruffles® all dressed brings flavors of the great white north to Lay's flavor swap fan favorites

Agosto 09, 2023

Lay's® Kettle Cooked Ruffles® All Dressed - Canada's favorite - back on the shelves in the United States

Since 2021, Lay's Flavor Swap potato chips have brought unexpected yet unforgettable twists to fan-favorite Frito-Lay chips, bringing smiles to snackers everywhere.

Agosto 09, 2022

Lays mashed up snack aisle with the newest batch of flavor swap releases

Ready for flavor déjà vu? Last summer, the Lay's brand introduced new potato chips inspired by other fan-favorite Frito-Lay flavors that had fans asking themselves, "Wait, is this Doritos or Lay's?" Now, Lay's is adding another twist

It's What's on the Inside that Counts: Frito-Lay Summer Trend Index Unveils Shifting Priorities and Eating Habits

Junio 30, 2022

Frito-Lay Snack Index shows that consumers care about ethics and sustainability

The latest U.S. Trend Index from snack leader Frito-Lay polled consumers on their snacking preferences and priorities and found that the 90 percent of consumers who snack daily care – and care deeply – about the companies.

Marzo 13, 2022

Fritos debuts first tv commercial in 20 years featuring country music star Thomas Rhett

Fritos, the versatile and "Down for Everything" corn chip from Frito-Lay, launches its first television commercial in 20 years and Thomas Rhett is along for the ride.

Julio 29, 2021

Lay's Releases Limited-Edition Flavor Swap Lineup Inspired By Doritos And Funyuns

Lay's teams up with two flagship Frito-Lay favorites for lay's flavor swap, bringing fans the ultimate flavor mashup experience.

Junio 29, 2021

Fritos® Teams Up With Papa Murphy's® Take 'n' Bake Pizza To Unveil Limited-Edition Fritos® Outlaw Pizza

Featuring the iconic taste and crunch of Fritos® corn chips, this new offering is the latest innovation from Papa Murphy's Take 'n' Bake pizza to upgrade BBQ season

Junio 08, 2021

Frito-Lay to Create 160 Jobs with Rosenberg, Texas, Plant Expansion

Frito-Lay, a division of PepsiCo and leading snack manufacturer, along with Fort Bend County, today announced a $200 million investment at its Rosenberg, Texas, site.

Ruffles® Encourages Fans to Own Their Ridges with the Release of the Ultra-Custom Armored Ridge Tops Sneaker.

Mayo 25, 2021

Pepsico promotes its Ruffles® Ridged potato chips ... with shoes???

Inspired by the defining characteristics of the signature chip, the sneakers are the edgy embodiment of what it means to own one's style, story - and your ridges.

Mayo 20, 2021

Frito-Lay Snack Index: Summer 2021

Consumers Have 'Two Summers in One' Mentality as Memorial Day Approaches, Frito-Lay U.S. Snack Index Finds. Results flip: In 2020, more than 80 percent of Americans were staying home for Memorial Day; this year, 80 percent are gearing up to go out.

More Snacking and Smaller Gatherings at Home Expected for Super Bowl LV, Frito-Lay U.S. Snack Index Finds

Enero 28, 2021

Super Bowl LV: More Snacking and Smaller Gatherings at Home, according to Frito-Lay Snack Index

Frito-lay, leading provider of snacks in the United States, Estimates 21 Percent Increase in Snacking vs. Previous Super Bowls as More Consumers Plan to Watch at Home.

Diciembre 12, 2020

Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack

Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack to fit the snacking needs of their household.

Noviembre 16, 2020

More Snacking and Online Purchasing Expected for Holiday 2020

Two out of Three Consumers Plan to Stock Up on Snacks More Now Than Before the Pandemic, with Dips Seeing Dramatic Increase in Lead up to the Holidays Due to Convenience, According to Latest U.S. Snack Index

Enero 23, 2020

Frito-Lay U.S. Snack Index Reveals Nearly All Super Bowl LIV Viewers Expect Snacks for the Big Game

As fans prep their platters for the Super Bowl, Frito-Lay has announced findings from its latest U.S. Snack Index, a poll focused on Super Bowl snacking habits, and the results are clear – snacking is an essential part of the game day experience.

Enero 09, 2020

More Smiles In 2020: Lay's Kicks Off Search For People Creating Joy Across The Country; Unveils Three New Flavors To Smile About

Most Americans (66 percent) consider themselves 'happy' people, while 33 percent go out of their way to smile at strangers - according to Lay's 2020 Smiles Survey.

Noviembre 25, 2019

Frito-Lay Releases U.S. Snack Index and No Need to Check Twice: It's Family, Friends and Food that Make the Holidays Nice

This holiday season, Frito-Lay is all about salty vs. sweet with the release of its latest U.S. Snack Index, revealing the taste preferences driving snack consumption among consumers.

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