Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips
The history of the company goes back to 1932, when C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin learned the corn chips manufacturer was eager to sell his small business, so Mr. Doolin purchased the recipe, began making FRITOS® corn chips in his mother's kitchen and sold them from his Model T Ford.
Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and formed the H.W. Lay & Company. H.W. Lay & Company became one of the largest snack food companies in the Southeast, and today, LAY'S® potato chips is America's favorite potato chip brand.
Years later, in 1961, the Frito Company and the H.W. Lay Company merged to become Frito-Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the United States, including LAY'S® and RUFFLES® potato chips and dips, DORITOS® tortilla chips, TOSTITOS® tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips and dips, ROLD GOLD® pretzels, SUNCHIPS® multigrain snacks, and CRACKER JACK® candy coated popcorn.
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april 22, 2008
Gov. Schwarzenegger Participates in Launch of Frito-Lay North America's Solar Concentrator Field
Today, on the 38th anniversary of the first national Earth Day celebration, Governor Arnold Schwarzenegger highlights California's environmental efforts. He highlighted the ability to protect business and the environment at the same time by helping lau...From the archive

april 10, 2008
Frito-Lay launches 'Pinch of Salt', low sodium versions of its best selling Chips and Snacks
PepsiCo's Frito-Lay North America business unit announced today the launch of Pinch of Salt, a low-sodium version of some of its most popular brands – Lay's potato chips, Tostitos tortilla chips, Fritos corn chips and Ruffles potato chips. While Frito...From the archive

maart 31, 2008
PepsiCo and Strauss Group Complete Formation of Joint Venture Sabra to sell hummus
PepsiCo and Strauss Group announced that the formation of a joint venture partnership to operate Sabra, the top-selling and fastest-growing maker of hummus, has been completed. Sabra had sales of $65 million in 2007. Last year, total U.S. sales of humm...From the archive

maart 27, 2008
Frito-Lay Puts the Sun in SunChips
The newest demonstration of solar power(figuratively) is coming from the Frito-Lay division of PepsiCo, which is using the sun to help transform its SunChips line of multigrain snack chips into a “green” brand. The initiative is centered on the additio...From the archive
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