Following the success of the promotion campaign Potatoes, prepare to be surprised – Europe’s favourite since 1536 that was launched in 2020 and finished at the end of last year

Irish Farmers Association President Tim Cullinan said the recent incident of French baby potatoes being labelled with the Bord Bia Quality Assurance mark is unacceptable.

Over 1,000 delegates and 60 guest speakers are set to attend the World Potato Congress (WPC) at the end of the month, which is being hosted in Ireland for the first time. The 11th WPC will take place from May 30 to June 2, in Dublin’s RDS.

Meadowfresh Foods in Tallow, Co. Waterford and O'Shea Farms/Iverk Produce, based in Piltown, Co. Kilkenny, have joined forces to become Ireland’s first dedicated fresh chipping potato packer and distributor.

CNIPT, Bord Bia, Europatat and VLAM have launched an inspiring campaign under the title “Potatoes, prepare to be surprised – Europe’s favourite since 1536”.

Shoppers in the United Kingdom bought 1.4 per cent more fresh potatoes this year compared to last year and 3 per cent more than in 2015, new data shows.

The Irish Potato Chip manufacturer Keogh’s Crisps has secured a major contract with Emirates, which will see an estimated one million bags of chips being served on their planes each year.

The Irish Potato Federation – with the support of the Department of Agriculture, Food and the Marine, Bord Bia, Failte Ireland and Teagasc – has won its bid to host the World Potato Congress (WPC) in 2021 in Dublin.

A reversal in potato consumption trends since 2012 in Ireland sees sales of the crop reach close to 2007 levels.