Tikapapa. Linking urban consumers and Andean producers with the biodiversity of potato

In Peru, more than 2000 varieties of native potatoes are cultivated. However, the vast majority of them remain unknown by consumers who do not even know five varieties of potato and are not aware of their nutritious values either. This situation is changing with the launching and commercialization of T'ikapapa, which, by means of a modern and high quality presentation, seeks to change the image of the native Peruvian Potato (Fact sheet).