Albert Bartlett’s £3 million ad campaign celebrates the Jersey Royal season, highlighting traditional farming, real farmers, and the crop’s heritage. The feel-good ad features chef Michel Roux and a Bellamy Brothers soundtrack, launching in May.

Jersey Potato exporters were able to negotiate a better price from UK supermarkets this year to help cover rising costs but blight and poor weather meant it was still a difficult season.

In the last six years, one of the UK’s leading potato growers has saved over GBP 300,000 (USD 330,000) through an unconventional but highly effective use of Stocks AG’s Rotor Meter.

Farmers may have to cut the volume of Jersey Royal potatoes grown in a season if the Island’s biggest agricultural crop is to maintain its premium status, an industry leader has said.

The lack of rainfall could affect the potato-lifting season, the Jersey Royal Company has said as the Island is set to enter a drought. Mike Renouard, business unit director at The Jersey Royal Company, said that farmers were hoping for a period of rain to help with the growth of their crop.

The harvest of the famous Jersey Royal potato has started on the island, the initial volumes are small and are sold via wholesale markets in London and Southampton, before moving across the rest of the United Kingdom.

The Jersey Royal Company, the island’s largest grower and packer of Jersey Royal new potatoes, trialed the TOMRA 5A with excellent results. Customer testimonial – Jersey Royal Company.

A Leading exporter of Jersey Royals and one of the Island’s major growers have spoken of their pride in keeping the potato industry going through a difficult 2020 season.

The largest potato grower, packer and marketer of Jersey Royal new potatoes has seen a significant reduction in labour costs after investing in three Haith destoners for its potato packing operations