
Mayo 19, 2010
QSR 'stunt foods' and how they fared
Fast-food outlets and casual dining chains routinely dream up flashy menu items to build buzz and lure ravenous Americans. Called “stunt foods,” the edible inventions carry some marketing risk. This spring, KFC’s “Double Down” and IHOP’s “Cheesecake ...From the archive

Mayo 04, 2010
Fast Food in France
Yum Brands Inc.’s KFC brand is plotting a deeper move into France, hoping that the Colonel’s recipe will strike the taste of a broader swath of French consumers. This week, KFC launched its first round of national television advertisements in France ...From the archive

Marzo 17, 2010
QSR same-store sales trends
Nearly all public restaurant companies reported fourth-quarter same-store sales results this month, and winter storms and lingering economic pressures pushed most into negative territory. Some, mainly because of value messaging, moved in a positive di...From the archive

Marzo 14, 2010
Do French Fries cause cancer?
A poster adorning the walls of KFC restaurants in California may just take your appetite away. Or at least make you consider giving up the fries. Here's what it says: "Cooked potatoes that have been browned, such as French fries, baked potatoes an...From the archive
Contenido Patrocinado
Contenido Patrocinado
Contenido Patrocinado

Diciembre 16, 2009
KFC doing well in New Zealand
Restaurant Brands lifted third quarter sales 4.7 per cent to $72.9 million, led by strong growth from its KFC operation.The current economic climate was still not adversely affecting overall positive sales growth, the company said today. The rise for t...From the archive

Octubre 09, 2009
Saber cuántas calorías se comen no cambia los hábitos en Nueva York
La ley que obliga a los restaurantes de comida rápida de Nueva York a especificar el número de calorías fracasó en inducir al consumidor de escasos recursos a comer más sano, reveló un estudio. Especialistas de las Universidades de Nueva York y Yale p...From the archive

Octubre 06, 2009
Study: New York calorie postings don't change orders
A rule that requires New York City fast food restaurants to post calorie information on their menu boards has not changed consumer habits in low-income neighborhoods, according to a study published on Tuesday. While half of consumers surveyed said the...From the archive