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Diciembre 17, 2012
Pepsi's low but assured price turns Bengal farmers to Atlanta potatoes
Lufthar Rahman and his neighbours at Abhirampur village in Hooghly in West Bengal have sowed more Atlanta variety of potato this year. It is for use by PepsiCo India for making flakes and other Frito-Lay products.From the archive

Septiembre 25, 2012
Indian savory snacks market shifts towards branded traditional salty snacks
Just three years ago, the Indian savory snacks market was dominated by western snacks such as potato chips and finger sticks that had nearly two-third of the market controlled primarily by Pepsi Frito Lays and ITC Foods.From the archive

Septiembre 15, 2012
Kurkure adds new flavours: Kurkure Puffcorn and Kurkure Monster Paws
Kurkure, India’s most popular namkeen brand from PepsiCo India’s foods portfolio, has launched two new fun offerings-Kurkure Puffcorn and Kurkure Monster Paws. The brand takes pride in using trusted ingredients found in Indian kitchens.From the archive

Febrero 27, 2012
30.000 Indian farmers farming for Pepsico next year.
PepsiCo expects the number of Indian farmers, from whom it sources different produce, to reach 30,000 by the end of next year, up 25 per cent from the existing pool. The company works with farmers across nine states, including Punjab, Maharashtra and ...From the archive
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Enero 18, 2012
Lay's Baked in India launched to expand health portfolio
India’s leading potato chips brand, Lay’s from PepsiCo, has joined hands with renowned designer duo Shantanu-Nikhil to launch a new range of baked chips - 'Lay’s Baked', through an exclusive fashion show in Delhi.From the archive

Octubre 24, 2011
'Tangles' latest addition to ITC's portfolio of savory snacks
ITC Food’s salted snack brand Bingo continues to tickle consumer taste buds with new variants. The latest to hit the shelves is Tangles, the fourth in its portfolio, after Bingo potato chips, Bingo Tedhe Medhe and Bingo Mad Angles. The product, which...From the archive

Septiembre 06, 2011
Pepsico India makes Sankrail snack plant hub for new products
PepsiCo India will make its food plant at Sankrail near Kolkata a hub for making newer products as it expands its portfolio of health and nutritious food. "We plan to make this plant as a global benchmark,"PepsiCo India Holdings CEO (Foods) ...From the archive

Agosto 26, 2011
Candy maker Perfetti van Melle enters Indian savory snacks market
Fifteen years after he quit PepsiCo's Frito-Lay as brand manager in charge of potato chips and traditional namkeen, Sameer Suneja has the global beverages and snacks maker looking over its shoulder with caution.From the archive

Julio 15, 2011
Parle, Priya Group team up for Full Toss snack brand
Snack manufacturer Parle has tied up with the Priya Group to manufacture, supply and package wafers and snacks for its newly-launched brand Full Toss. Under the agreement, Priya will manufacture 3,000 tonne potato chips and snacks annually for the FMC...From the archive




