Deepika Warrier, Director - Marketing, PepsiCo India Holdings (FritoLay Division), said, “We are proud to welcome Kareena Kapoor into the PepsiCo family. Kareena’s vibrant persona, pan-India appeal and her confident attitude makes her a great fit for our brands.”
On the partnership, Kapoor said, “It is a privilege to be associated with the snack leader, PepsiCo Foods India. I am particularly excited to introduce the new communication campaign for PepsiCo’s snack foods. I look forward to a long and fulfilling association with the brand.”
Indian Actress Kareena Kapoor will star in marketing Frito-Lay Kurkure snack
Like to receive news like this by email? Join and Subscribe!
Get the latest potato industry news straight to your WhatsApp. Join the PotatoPro WhatsApp Community!
精选企业
相关新闻
九月 07, 2026
KFC Malaysia and Mister Potato Launch Spicy, Crunchy Limited-Edition Collaboration
KFC Malaysia and Mister Potato launch a limited-time collaboration featuring spicy crispy chicken, a crunchy Zinger burger and Cheezy Wedges-inspired chips for the Merdeka and Malaysia Day season.
九月 03, 2026
Pringles Launches Thicker Dippers Designed for Dipping
Pringles is launching Dippers, its first thicker, sturdier and wavier crisps designed for dipping, in three flavors this September. The brand is also expanding its Mingles range with a new Sweet & Salty flavor.
八月 30, 2026
Orion Targets Global Potato Snack Growth as Sales Approach KRW 1 Trillion
Orion recorded KRW 874 billion (USD 672.31 million) in global potato snack sales, with overseas markets contributing 73%, as it expands production in South Korea and China and strengthens Pocachip, Oh! Gamja, Swingchip and Yegam globally.
