The Dutch potato sector used International Potato Day to highlight its role in global food security, innovation, and economic growth. Industry leaders and policymakers emphasized cooperation, sustainability, and support to maintain global leadership.

Aardappeldemodag has started planting activities for Aardappeldemodag 2026, with 2.5 hectares of the potato variety Libra planted last week.

Zoetermeer - The Dutch Potato Organisation welcomes the National Potato Week initiative, organised by No Waste Army. Additional attention for potatoes fits with the sector's ambitions to stimulate consumption and reduce food waste.

Potato Demo Day 2026 will be held on 2 September 2026 in Westmaas, focusing on knowledge sharing, innovation, and networking. New highlights include the Startup Square and live demos, alongside key programs like the Young Farmers Program and Knowledge Barn.