PLMA's 2024 World of Private Label International Trade Show

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PLMA’s 2024 World of Private Label will be held at the RAI Amsterdam Convention Centre on Tuesday 28 and Wednesday 29 May. During two days, the show will be the focal point of the largest concentration of private label professionals in the industry.

For more than 35 years, PLMA’s annual World of Private Label International Trade Show has brought retailers together with manufacturers to help them find new products, make new contacts, and discover new ideas that help their private label programmes succeed and grow.

isiting trade shows serves many purposes, of which four stand out: meeting new and existing suppliers, sourcing for new products, ensuring supply chain stability and growing one’s business.

PLMA has provided all that, and more, since its very first World of Private Label held in 1986. And it continues to do so, as private label value shares meanwhile exceed 30% in fifteen European countries and 50% in six European countries.

With such market shares, retailers need viable private label suppliers to keep their shelves stocked and to introduce new, value and exclusive product offerings to consumers. To find private label suppliers, retailers can rely on PLMA’s World of Private Label. The quick stats below mark the show's potential.

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