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januari 07, 2008
Frito-lay looking towards adults to boost Cheetos brand
After successfully growing its Doritos and Sun Chips brands, Frito-Lay is setting its sights on cranking up Cheetos’ flat sales with a new adult and Hispanic focus. The initiative, which includes boosting the brand’s ad spend by more than 50%, follo...From the archive

januari 07, 2008
Burger chains All Deploy 99-cent Price Point as Marketing Tactic to Reach Budget-Conscious Consumers
After years of playing into the mass-affluence trend by trying to get their consumers to trade up to pricier, fancier fare, McDonald's, Wendy's and Burger King are all deploying the 99¢ price point as a key marketing tactic going into a year when middl...From the archive

januari 07, 2008
Britanicos sucumben a la comida basura, McDonald's bate records de ventas
El gigante estadounidense de comida rápida McDonald's rompió en 2007 el récord de ventas de hamburguesas en el Gran Bretaña en los 34 años que lleva implantado en las islas, lo que significa que la comida basura gana terreno en la dieta de los británi...From the archive

januari 07, 2008
Interview with Dale Morrison, President and CEO McCain Foods Limited
French fry giant McCain Foods will forever be associated with the founding - sometimes feuding - New Brunswick brothers, Wallace and the late Harrison McCain. But the CEO these days is a straight-talking North Dakotan, Dale Morrison, who came to McCain...From the archive

januari 07, 2008
Day & Ross to acquire Wesbell Logistics
The Day &Ross Transportation Group, a wholly-owned division of McCain Foods Limited, announced today the signing of an Asset Purchase Agreement for the acquisition of Wesbell Logistics Services, a division of The Wesbell Group of Companies Inc.From the archive
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januari 05, 2008
Canada belangrijke exporteur aardappelprodukten
Canada is een grote speler in de aardappelwereldmarkt. Zowel het volume export van verse aardappelen als van voorgebakken product is aanzienlijk. Alleen al in de maand oktober 2007 werd er netto bijna 88.000 ton aan voorgebakken product geëxporteerd. ...From the archive

januari 05, 2008
Kerala likes Golden Fries
Golden Fries Ltd, a Coimbatore, Tamil Nadu-based company that supplies frozen French fries, is seeing a rapid rise in sales in Kerala. 'We started supplying French fries in Kerala in July 2005. My first invoice was for 800 kg. Now, we sell on an avera...From the archive

januari 05, 2008
Indian potato farmers strengthen export opportunities with GAP certification
Indian potato is all set to reach out to 80 countries, mostly in Europe, thanks to Indian farmers getting their produce certified by a global agency. Export prospects of potato are looking up with farmers taking Global GAP Certification for the product...From the archive

januari 04, 2008
Harding named general manager of PEI Potato Board
Robert (Bob) Harding is the new general manager of the Prince Edward Island Potato Board. He will take over Feb. 4 from long-time general manager, Ivan Noonan. Kevin MacIsaac, chairman of the Prince Edward Island Potato Board, says Harding has extensiv...From the archive

januari 04, 2008
McDonalds chief outlines new opportunities in food service sector
McDonalds UK chief executive Steve Easterbrook outlined at the Oxford Farming Conference how changing consumer habits have provided new opportunities for farmers in the food service sector. The traditional image of McDonalds is of a low-cost, low-nu...From the archive

januari 04, 2008
Jays wins Chicago potato chip test
Are all potato chips created Equal? RedEye and Metromix staffers attempted to answer the question by tasting 10 brands of chips. All were original flavor and bought at grocery stores in Chicago. Chips were served on nondescript plates so testers did n...From the archive

januari 04, 2008
Burger Chain Shares Drop After Wendy's Disappoints With Dip in 4th-Quarter Same-Store Sales
Shares of the nation's burger chains fell Friday as disappointing sales results at Wendy's International Inc. made some on Wall Street question whether fast food stocks could be impacted by a consumer spending slowdown. Before the market opened, Wendy'...From the archive

januari 04, 2008
Frost hits potato crop in Punjab
Frost, triggered by intense cold wave conditions in the northern region, have hit the potato crop in Punjab damaging mainly the late sown crop. Experts fear that almost 15 to 20 per cent of the crop at several potato fields in Jalandhar, Kapurthala an...From the archive

januari 04, 2008
Pan con harina de papa
La producción de pan compuesto en un 50 por ciento por harina de papa y un 50 por ciento por harina de trigo, será promocionada a partir de la fecha en las panaderías de los diferentes organismos del Estado, informó el presidente ejecutivo de Sierra Ex...From the archive

januari 04, 2008
Ingredient manufacturer Wild prepares to go public
Wild is putting together an experienced team in preparation for its planned initial public offering, tapping Symrise's CFO to take it through the process. The plan to go public in 2010 was announced in September, and will necessitate restructuring of W...From the archive

januari 04, 2008
Washington may be in the running for the new McCain french fry plant
One of the world's largest french fry processors, McCain Foods Ltd. of Canada, may build a $150 million potato processing plant in Washington. Chris Voigt, executive director of the Washington State Potato Commission in Moses Lake, said a new plant ...From the archive

januari 04, 2008
Tyrrells' vodka plans move a step closer
Crisps producer Tyrrells is expecting to have its first bottles of vodka ready for sale by April after it was given the green light to build a distillery on its Herefordshire farm. Councillors granted the company planning permission to build the dist...From the archive