
Marzo 25, 2015
India marketing war? Pepsico - ITC focus on healthier packaged snacks
As growth slows down and intense competition emerges from regional brands in potato chips, PepsiCo and ITC are shifting their focus more towards newer and healthier forms of packaged snacks, the market for which is growing at twice the speed.From the archive

Marzo 10, 2015
Did you already submit your Lays potato chip flavor idea?
Lay's, one of the marquee brands from PepsiCo's Frito-Lay division, today announced a last call for submissions in its search for the next great potato chip flavor as part of the (United States) Lay's 'Do Us A Flavor' contest.From the archive
Contenido Patrocinado
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