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PepsiCo Accelerates Digitalization with Launch of Digital Hubs in North America and Europe.

PepsiCo Accelerates Digitalization with Launch of Digital Hubs in North America and Europe

Octubre 27, 2021
PepsiCo, Inc. announced the establishment of the company's first two Digital Hubs in North America and Europe, with plans to expand to more locations in the future. Hubs to centralize skills, development, and delivery of emerging digital capabilities, such as AI, machine learning...
Today's announcement of REEF and The Wendy's Company follows a trial in Toronto that started in November 2020

Wendy's Company to set up 700 delivery-only kitchens in cooperation with REEF

Agosto 11, 2021
The Wendy’s Company and REEF announced their commitment to open and operate 700 delivery-only kitchens over the next five years across the U.S., Canada and the United Kingdom.
US Online Grocery Sales hit USD8.4 billion in April, up 16% vs prior year

US Online Grocery Sales hit USD8.4 billion in April, up 16% vs prior year

Junio 24, 2021
The US online grocery market finished April with $8.4 billion in sales, as 67.8 million households placed an average of 2.73 online grocery orders during the month.
Online potato shop An-Ja (Germany) helps consumers find the right potato

Online potato shop An-Ja (Germany) helps consumers find the right potato

Febrero 04, 2021
According to the two potato experts Andreas Heitsch and Jan Mennerich of the new online platform An-Ja, the key to success lies in differentiating potatoes. With their sophisticated 'potato finder', they enable consumers to easily and conveniently find exactly the right tuber for every dish.
Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack

Frito-Lay Enhances Direct-to-Consumer Shopping Experience with the Launch of 'Make Your Own' Variety Pack

Diciembre 12, 2020
Snack fans have asked for more customization for years and Frito-Lay is responding in a big way. Frito-Lay today announced a new way for shoppers to customize their own Frito-Lay Variety Pack to fit the snacking needs of their household.
Baked potato campaign will be right on target

UK Baked potato campaign will use consumer specific targeted messages

Diciembre 08, 2020
A new marketing campaign to promote the benefits of the baked potato in the United Kindom by the AHDB will use in-depth consumer analysis to pick the right spud selling point for each segment of the market.
Tomra
Tasteful Selections releases new online feature to help consumers find bite-size potatoes near them

Tasteful Selections releases a new feature for consumers to find bite-size potatoes near them

Septiembre 01, 2020
As part of their 10-year celebration and in response to their consumers, Tasteful Selections®, a pioneer and leader in the bite-size potato category, has added a new feature to its recently revamped website.

El Sector de la Patata Debe Adaptarse a los Gustos del Consumidor y a las Nuevas Formas de Venta como el Canal Online

El sector de la Patata debe Adaptarse a los Gustos del Consumidor y a las Nuevas Formas de Venta

Julio 20, 2020
Dar una respuesta a la demanda del consumidor es uno de los grandes objetivos de la industria agroalimentaria. Para ello es necesario adaptarse a sus necesidades reales, lo que obliga a una continua evolución y modernización de las producciones agrícolas y alimentarias, así como a desarrollar avances en la presentación del producto.
Sormac Inc. US website launch

Lanzamiento de la página web estadounidense para Sormac Inc.

Junio 02, 2020
Sormac lanza una página web nueva para el mercado estadounidense. A partir de hoy todas las personas de los Estados Unidos pueden acceder a la página web para encontrar toda la información, preguntas y solicitudes de servicio y contacto.
PepsiCo India partners with Dunzo to launch Exclusive LAY'S and Kurkure E-Stores

PepsiCo India partners with Dunzo to launch Exclusive LAY'S and Kurkure E-Stores

Mayo 29, 2020
Starting with Bengaluru, the services will soon expand to Delhi, Mumbai, Gurgaon and Jaipur Consumers can select their favorite snack brands on 'daily grocery' on Dunzo's app, place their orders & get them delivered to their doorstep within an hour of ordering.

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