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Technical Specifications for the PotatoPro Website Ads

What is and is not possible in online advertising is changing rapidly... Also, we are eager to accommodate your promotional ideas!

So if you have an idea that does not seem to fit our specifications, talk to us and we just might find a way to make it work...

BigBox Technical Specifications and Guidelines

The BigBox ads are PotatoPro's most powerful and versatile promotional elements.

Included in the following packages:

  • Sponsorships
  • Premium Plus add-On
  • Size of the ad: 336 x 280 pixels
  • Location: Right column (as shown in the right column on this page)
  • Targeting: Targeting based on page topics specified (more details on targeting)
  • Frequency / Rotation: Number of impressions as per your advertising package
  • Creatives: Multiple creatives possible. They can be specific for a region or for a set of pages.
  • Region: Worldwide or regions as required, geotargetting available

Filetypes

PotatoPro uses Google Ad Manager (until recently called DoubleClick for Publishers or DFP) to serve ads to its websites.

The following file types are allowed:
  • GIF (static or animated)
  • JPEG
  • HTML 5
  • DoubleClick Tag and approved 3rd Party Tags
  • We do NOT allow flash.

Key Specifications

  • Maximum file size 100K. Contact us if you need more.
  • Max looping: indefinite
  • Max animation length: 15 seconds recommended
  • Max Video & Animation Frame rate: 24fps
  • Expansion not allowed
  • Ad unit content must be clearly distinguishable from normal webpage content (i.e. ad unit must have clearly defined borders and not be confused with normal page content).

Delivery

Email your draft or final versions to info@potatopro.com or upload it from your company editor dashboard.

Remember to specify the landings page (URL)
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SponsorBox Technical Specifications & Guidelines

An exclusive type of exposure: just for Sponsors

Included in the following packages:

  • Sponsorships Only

Product highlights:

  • Size of the ad: 320 x 160 pixels
  • Location: Right column (as shown on this page)
  • Targeting: on most main pages, next to each news item, no specific targeting.
  • Rotation: Fixed position, order is defined by sponsorship package and when the sponsorship was booked.
  • Creatives: One creative, replacement possible.
  • Region: Worldwide, no geotargetting available.

Filetypes

This advertising type is served from PotatoPro's Content Delivery Network and is stored in local browser cache.

The following file types are allowed:
  • GIF (static)
  • JPEG

Key Specifications

  • Maximum file size 60K. Call us if you need more.
  • Expansion not allowed

Delivery

Email your draft or final versions to info@potatopro.com or upload it from your company editor dashboard.

Remember to specify the landings page (URL)
Back to FAQ

Leaderboard Technical Specifications and Guidelines

The Leaderboard ads are prominently placed at the top of each page and are served on most pages of PotatoPro, without any specific targeting.

They are intended to reach a large audience in a short time, and to prevent staleness, they can only run for a limited time.

Included in the following packages:

  • Exclusively available as part of the Event Promotion Package
  • Size of the ad: 728 x 90 pixels
  • Location: Top of most pages
  • Targeting: No targeting, displayed everywhere
  • Frequency / Rotation: Rotated with other advertisers
  • Creatives: One or more creatives
  • Region: Worldwide, no geotargetting

Filetypes

PotatoPro uses Google Ad Manager (until recently called DoubleClick for Publishers or DFP) to serve ads to its websites.

The following file types are allowed:
  • GIF (static or animated)
  • JPEG
  • Flash is not allowed.

Key Specifications

  • Maximum file size 100K. Contact us if you need more.
  • Max looping: indefinite
  • Max animation length: 15 seconds recommended
  • Max Video & Animation Frame rate: 24fps
  • Expansion not allowed
  • Ad unit content must be clearly distinguishable from normal webpage content (i.e. ad unit must have clearly defined borders and not be confused with normal page content).

Delivery

Email your draft or final versions to info@potatopro.com or upload it from your company editor dashboard.

Remember to specify the landings page (URL)
Back to FAQ