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November is Sweet Potato Awareness Month. It coincides with the heart of harvest season and Thanksgiving, a food-centered holiday, Dr. W. Jinnings Burruss Jr., assistant professor of food service at the University of Arkansas at Pine Bluff (UAPB)

Wendy’s Puerto Rico offers a unique ham-and-ranch baked potato not found in the U.S. The island’s menu also features items like Nutella Frosty and loaded fries, reflecting Wendy’s global trend of adapting creative flavors to local tastes.

Row 7 Seed Company launches its vibrant purple Starling sweet potato at East Coast Whole Foods. Developed by NC State, Starling blends creamy sweetness with rich flavor and antioxidant-packed color. It joins Row 7’s fall lineup of flavor-driven organic produce.

Egyptian sweet potatoes are gaining ground in Europe as demand rises. Short transit times, lower costs, and better storage boost supply. Dutch production struggles with low yields, while growing consumer interest and ready-to-eat trends drive market growth.

Sweet potatoes have a long and meaningful history in the United States. Originating in Central and South America, the crop reached North America centuries ago and quickly became valued for its resilience, nutritional density, and natural sweetness.

EarthFresh launches Canada’s first-ever Butter Potatoes—Butter Golds, Reds, and Russets—offering naturally creamy, buttery flavor with no added butter needed. Available nationwide in sustainable packs, they redefine taste, texture, and versatility.

The classic Austrian potato variety 'Sieglinde' makes a comeback thanks to Priska and Erich Stekovics, who revived this nearly 100-year-old favorite. Now available again under SPAR as organic waxy potatoes for €1.99 (USD 2.15) at SPAR, EUROSPAR, and INTERSPAR.

In May 2025, the Washington Post published an article entitled, powered by potatoes: Endurance athletes are chasing speed with spuds. The humble potato – cited as a mild, carbohydrate-packed fuel option – is growing in popularity among endurance athletes

Chef Catherine McCord teams up with McCain® Foods this back-to-school season to make mealtime easier and more joyful. McCain® Smiles—crispy, fun potato sides ready in under 10 minutes—bring families together with simple recipes and shared smiles.

Mashed potatoes top America’s comfort list, but a YouGov survey for National Potato Day reveals regional and generational favorites: rural areas love potato salad, urban areas prefer gnocchi/poutine, Boomers stick to classics, Gen Z tries tacos.

Greenvale’s Golden Kings launched ‘Move Over Maris’ with Great British Chefs to promote climate-friendly, high-yielding potatoes needing less irrigation and pest control, urging consumers to switch varieties.

Spudmania shows no signs of abating and singing stars and crowds in the Spudarmy continue to flock to the centre of Tamworth to sample Ben Newman's humble jacket potatoes.

Blackfoot, Idaho, known as the "Potato Capital of the World," is home to the Idaho Potato Museum and delicious comfort food spots like Rupe’s Burgers. Visitors can enjoy potato-themed attractions, the annual Potato Festival, and outdoor adventures at Hell’s Half Acre. This underrated city offers a perfect mix of food, history, and nature.

Nanna Tate, a new potato brand from leading supplier, Branston, has expanded its offering, with the launch of its range of prepared potato dishes, set to land in Tesco stores in February.

Ahead of the festive season, United Kingdom Potato Specialist Branston has once again launched its innovative hybrid Nemo potato to support demand for volume and faster cooking times at this time of year.

The MyPlate National Strategic Partner Team recently recognized Potatoes USA with the Gold MyPlate Champion Achievement for actively participating in the MyPlate national strategic partnership and promoting MyPlate to important audiences.

Friendsgiving season is here and Lay's® – America's favorite potato chip – is central to the dinner table with the brand's spin on the viral cooking hack turning Lay's potato chips into a favorite side dish: mashed potatoes.

A new generation of potato farmers uses cutting-edge instruments and methods to progress farms and preserve the soil for future generations all over the United States, often in unexpected areas.