News on Chips and Snacks from India

September 10, 2010

PepsiCo India to set up low-cost foods unit as buy out talks with Balaji Wafers fail

After repeated unsuccessful attempts to buy out Gujarat-based snacks majors such as Balaji Wafers and A-Top Foods Products, beverage and snacks maker PepsiCo India is in the process of creating its own low-cost foods business and increasing manufactur...

August 23, 2010

Frito-Lay India launches 'Kurkure Spend Time with the Family Program'

A new advertising campaign for Frito Lay India's Kurkure snack encourages people to spend time with their families.

May 06, 2010

Frito Lay India to up contract farming by four-fold

Frito Lay India is looking at increasing contract farming of potato in India by almost four-fold over the next three years. “Currently, there are 15,000 farmers doing contract farming of potato for us while we are sourcing the commodity from 40,000 f...

May 06, 2010

Export of Kurkure, Aliva considered by Frito-Lay India

Frito-Lay, the snack food division of PepsiCo India, is contemplating export of indigenously-developed products Kurkure and Aliva to markets such as the US and UK. 'We are looking at markets where the Indian diaspora is strong'.

May 06, 2010

Frito-lay, ITC to build new potato chips plants in India

Frito-Lay India - with a market share of 60%- is drawing up a fresh game plan to drive volumes. To start with, the company is increasing its manufacturing capacity by setting up a new plant in West Bengal in the second half of 2010.“We are extending ou...

Winners Dillicious Flavour Campaign Lays India

May 05, 2010

Lay's India launches winning flavours of 'Give us Your Dillicious flavour'

The results for the 'Give Us Your Dillicious Flavour' that was launched in October 2009 by Frito Lay's have been declared. Four flavours have been shortlisted from around 1.3 million entries from consumers. Each of the entries that got shortlisted get...

January 07, 2010

Chandubhai Virani, MD Balaji Wafers on (potato) futures

Will the futures trading force several food processing industries in India to close shop? That is one concern many food-based industries are facing in India due to the soaring prices of agriculture commodities. Many industrialists in India believe tha...

November 02, 2009

Lay's India invites flavour ideas from consumers in 'Give us your dillicious flavour'

Potato chips maker, Lay's, today launched 'Give Us Your Dillicious Flavour' campaign to invite innovative flavour-ideas from Indian consumers.

November 02, 2009

Lays remains the dominant snack brand in India

In India, Frito-Lay has staved off the challenge from ITC, its first serious national-level competitor in the Indian savory snacks market. With a dominant market share in the Rs 3,000-crore branded salty snacks category, the firm says it is fast-tracki...

September 10, 2009

Potato chips price may rise on crop failure (India)

Potato chips may cost more this year. The Hassan potato (Karnataka, India), favoured by chip manufacturers, has been hit by blight, as a result of which only 1,000 quintals have arrived in markets across the district this month, against the usual arri...

August 18, 2009

Month of 'Shraven' causes spike in potato chips consumption in Guyarat

The namkeen and wafer industry in Gujarat, which grosses sales of over Rs200 crore in a year, has received a further boost in the ongoing month of 'Shravan'. Producers of wafers and namkeen products, like Balaji Wafers, Samrat Namkeen and others, expe...

July 13, 2009

Rising potato price eats into profit margins of Indian Potato chips manufacturers

A sudden shortage of potatoes accompanied by sharply higher prices is eroding profit margins for large potato wafer brands and could force several smaller ones to temporarily exit the snack foods market. Prices of chipping potatoes used to make wafers ...

July 13, 2009

Will ITC Foods make its first Profit?

After the initial struggle, ITC Foods is finally making its presence felt through its parent’s distribution muscle.ITC Foods, which entered the market in 2001, is the smallest business in the Rs 23,000 crore ITC Group. But the conglomerate’s eight-year...

June 22, 2009

Frito-Lay India builds warehouse for potato storage in West Bengal

Frito-lay India has decided to set up a state-of-the-art warehouse for storage of potato.“Sourcing chip-grade potatoes remains a challenge. We are establishing a state-of-the-art warehouse, a first in India, near our manufacturing facility in West Beng...

April 10, 2009

Potato Processing Zone to boost tourism for Agra (India)?

Agra is globally known for being the city where one of the seven wonders of the world, Taj is situated. But what has Agra to do with the Potato? A lot, according to a study conducted by the marketing department of Indian Institute of Management, Luckno...

Kurkure - extruded snack by Frito-Lay /Pepsico - highly popular in India

April 06, 2009

Processing industry in India to consume 10% of potato output by 2010-11

India's potato production has seen a phenomenal increase since the 1950s, mainly due to strong demand from the processing industry and remunerative returns.

January 15, 2009

Frito-Lay expands West Bengal Potato Chips plant.

At a time when global recession has hit investments across the world, Pepsico has decided to invest Rs 250 crore more in its Frito-Lay potato chips plant at Sankrail in Howrah district, West Bengal.The new investment will give a boost to potato produc...

January 15, 2009

Frito-Lay’s factory in Sankrail is caught in a stand-off over land possession

The snack-food division of PepsiCo Inc.’s Indian unit finds itself caught in a miniature version of the stand-off in Singur that led to Tata Motors Ltd driving its dream small car project out of West Bengal to Gujarat.

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News on Chips and Snacks from India

PepsiCo India to set up low-cost foods unit as buy out talks with Balaji Wafers fail

Frito-Lay India launches 'Kurkure Spend Time with the Family Program'

Frito Lay India to up contract farming by four-fold

Export of Kurkure, Aliva considered by Frito-Lay India

Frito-lay, ITC to build new potato chips plants in India

Lay's India launches winning flavours of 'Give us Your Dillicious flavour'

Chandubhai Virani, MD Balaji Wafers on (potato) futures

Lay's India invites flavour ideas from consumers in 'Give us your dillicious flavour'

Lays remains the dominant snack brand in India

Potato chips price may rise on crop failure (India)

Month of 'Shraven' causes spike in potato chips consumption in Guyarat

Rising potato price eats into profit margins of Indian Potato chips manufacturers

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Will ITC Foods make its first Profit?

Frito-Lay India builds warehouse for potato storage in West Bengal

Potato Processing Zone to boost tourism for Agra (India)?

Processing industry in India to consume 10% of potato output by 2010-11

Frito-Lay expands West Bengal Potato Chips plant.

Frito-Lay’s factory in Sankrail is caught in a stand-off over land possession

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