Potato News from the Netherlands

French Fries from McDonald’s may be world-famous, but they often grow just around the corner. Behind every portion of fries stand local farmers cultivating the potatoes, and Dutch entrepreneurs working together for more sustainable potato farming.

Developing countries like China and India are expanding potato processing, shifting from importers to exporters. Global frozen potato trade rose from USD 7.7B to USD 13.2B (2019–2024), with demand and per-capita consumption growing worldwide.

PotatoEurope 2025 set records with 17,268 visitors from 107 countries on Sept 3-4 in Lelystad, Netherlands. Live demos, trial fields, and top innovations like Croptimal’s Croptiscan 9000 highlighted the event. Next edition: Sept 9-10, 2026, Germany.

Tummers and PolySense partner to launch AI-powered, camera-based potato processing. Debuting on the Delta Roller Spreader, it boosts efficiency, cuts waste, and fuels Tummers Connect, the digital platform for smarter, data-driven operations.

PotatoEurope 2025 takes place 3–4 Sept. at WUR Lelystad with 300+ exhibitors & visitors from 119 countries. Highlights: trial harvests, ICM & market conferences, live demos from harvest to sorting, and innovation test fields.

Haith, a UK-based manufacturer of vegetable handling systems, will attend Potato Europe 2025 with its European representative, SWP Machinery. The company will present the 2026 Rota-Tip TE (top eject) at stand VD10.

Last week marked the start of the 2025 potato starch campaign at Aebe. Over the coming months, potatoes will be delivered six days a week to Royal Avebe’s factories

Investindustrial will acquire Kiremko, Idaho Steel, and Reyco, leading potato processing equipment makers. The deal unites 3 family-owned firms into a global platform, aiming for growth via integration, innovation, and expansion.

Following the successful introduction of the Spirit 9200i in 2024, AVR is now launching the Spirit 9200i VW: all the strengths of AVR’s most recent trailed harvester, completed with the patented Varioweb cleaning system.

Following the recent announcement of CêlaVíta's bankruptcy, several companies have expressed interest in acquiring the Dutch producer of chilled potatoes. This raises cautious hopes for a possible restart, according to bankruptcy trustee Frans Aartsen.

Tolsma-Grisnich has moved to new sustainable premises at Cavalier 3, Emmeloord, uniting production, logistics & offices. The modern facility boosts efficiency & innovation. Official opening: 5 Sept for business relations, 6 Sept for the public.

Chilled Potato producer CêlaVíta has gone bankrupt. The Dutch company supplied pre-cut potatoes and pre-seasoned potato products to supermarkets, hotels, and restaurants throughout Europe.

In Venlo, the Netherlands, circularity is not just a vision - it’s a working reality. At Looop, a company with roots in the agri-food sector dating back nearly a century, the last 30 years have marked a transformation.

FoodTech Forum 2025 brought together industry experts, customers, and partners for three weeks of live demos and discussions. Heat and Control® hosted sessions focused on innovative, sustainable solutions shaping the future of food processing.

The European Investment Bank has signed a EUR 20 million venture debt financing agreement with Dutch biotechnology company Solynta, to accelerate the development of potato varieties with enhanced resistance to disease and resilience to climate change

PotatoEurope 2025, set for 3–4 Sept in Lelystad, Netherlands, showcases live machinery demos, smart agri-tech, and innovations in potato farming. With 300+ exhibitors and 15,000 visitors, it’s the premier hub to innovate, network, and grow.

As of September 1st, 2025, Verbruggen Palletizing Solutions will relocate to a brand-new, purpose-built headquarter alongside the A6 highway in Emmeloord, the Netherlands.

Efficiently manage crop storage with Mooij Agro’s Smart Cooling Manager—monitor and control each cooling cell, auto-prioritize capacity, and integrate seamlessly with all units via Croptimiz-r®. Ideal for post-CIPC potato storage.