As the world’s first officially certified low GI potato, it’s no wonder Carisma recently earned The Mitolo Group the Innovation Award under the 2011 South Australian of the Year Awards.
As Australia’s leading potato and onion packing company, The Mitolo Group grows, processes and distributes more than 70,000 tonnes of onions and potatoes – including Carisma – every year.
Innovation has long been a key focus and The Mitolo Group has achieved many successes in this area, including producing the world’s first olive oil refill pack. However, Carisma is perhaps the best example of the company’s focus on innovation.
Frank Mitolo with the award
“The potato industry has not experienced significant innovation for decades – making the launch of Carisma a once-in-a generation innovation,” said Sales and Marketing Director Frank Mitolo.
“Carisma is a delicious low GI spud with a range of important health benefits but, best of all, it’s naturally grown and farmed and is a naturally low GI potato.
“Our team was very excited about the award – they have put a lot of work into bringing Carisma to market over the last four or five years so it’s a great acknowledgment of their efforts.”