McDonald's USA
Septiembre 13, 2012

McDonald's USA Adding Calorie Counts To Menu Boards

McDonald's USA President Jan Fields announced today that, starting next week, the company will list calorie information on restaurant and drive-thru menus nationwide to further inform and help customers and employees make nutrition-minded choices. In ...
Simplot Spray Guide app
Septiembre 10, 2012

Simplot launches 'Spray Guide' app for farmers

Plant Health Technologies (PHT), the proprietary products division of Simplot Growers Solutions (SGS), launched an innovative application for iPhone and Android smartphones customized for crop advisors, applicators, and growers.
Farmer with i-crop
Agosto 30, 2012

Pepsico UK introduces smartphone app to predict potato yields;i-crop trial results revealed

Smartphone App to predict potato yield PepsiCo and Cambridge University have joined forces to introduce mobile technology to crop planning, with a new smartphone app that will help farmers predict future harvests.
Agosto 21, 2012

Fries from your phone: McDonald's testing mobile payment app

McDonald's customers in Paris can now pay for a Royale with Cheese using their smartphones or tablets - a concept that could spread to the company's 33,500 locations worldwide if the fast-food leader likes the results.
Agosto 14, 2012

New British app allows potato chip bags to predict the weather

It is probably hard to go wrong with a promotion based on the British obsession with the weather. That is why packets of Walkers crisps, as the Brits call potato chips, will feature augmented reality weather forecasts using an app from Blippar.
Enero 04, 2012

Smartphone app for measuring potato ground cover

Cambridge University Farm is working on a smartphone app to measure ground cover in potato crops.

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