McDonald's Aims to Boost China Image With Wage Rise

McDonald's Corp. is raising wages and adopting new uniforms, stepping up efforts to burnish its image as an employer in China amid tightening labor laws and scrutiny by China's government-backed trade union.

McDonald's said it will raise wages for its restaurant crews 12% to 56% above China's minimum-wage guidelines as of Sept. 1, a move that will affect about 45,000 full-time and part-time workers, including students.