New McDonald's ad touts quality ingredients
New McDonald's ad touts quality ingredients
McDonald’s Corp. previewed a new ad campaign Wednesday on Twitter, sharing a 15-second commercial that showcases the brand’s ingredients and recognizes the farmers and ranchers in its supply chain.
Using the handle @McDListenTour during the chain’s “McDonald’s Listening Tour” on Twitter, chief marketing officer Neil Golden tweeted, “One thing we’re doing is telling our farm-to-fork story about our food.”
The ad clip shows potato farmer Frank Martinez peeling and biting into a potato, saying, “If you think they’re good now, just wait until they’re McDonald’s fries.” That ad and several others featuring different farmers and ranchers debut on national television January 2.
(Click picture to watch video) 
McDonald's ad of potato farmer Frank Martinez: "Just Wait"
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