Sagro

SAGRO is a Danish agricultural advising firm that offers specialised consulting services in potato cultivation, crop production, farm management, and agricultural business operations. The firm provides professional advise to potato producers on seed potato selection, fertilisation, crop protection, harvesting, storage, and production planning. Its potato consulting services include seed potatoes, starch potatoes, processing potatoes, and table potatoes, which help producers feed the agricultural and food processing sectors.

SAGRO, a farmer-owned agricultural consultant in western Denmark, was founded in 2016 as a combination of Jysk Landbrugsrådgivning and Heden & Fjorden. The firm offers impartial agricultural advise on crop production, animal husbandry, environmental management, farm economics, and legal issues. It has offices in Holstebro, Herning, Ringkøbing, Billund, and Esbjerg.

SAGRO is jointly owned by four Danish agricultural associations: Holstebro Struer Landboforening, Herning-Ikast Landboforening, Jysk Landboforening, and Familielandbruget VEST-Jylland. Its potato advising section works with producers that specialise in seed potato multiplication, starch production, processing potato cultivation, and fresh market potatoes. The firm works with Denmark's potato advice network, Landsdaekkende Kartoffelrådgivning (DLBR), to exchange technical expertise and industry insights.

SAGRO produces KartoffelNyt, a subscription-based potato guidance newsletter, and takes part in field experiments, demonstration projects, and technical conferences. It also organises Kartoffeldagen, an annual field day for the Danish potato sector that includes agricultural experiments and technology demonstrations. The company provides field visits, crop monitoring, grower discussion groups, and technical consultations. Its advisory work includes assessing fertilizer requirements, disease management practices, harvesting conditions, storage management, and the economics of potato cultivation.