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May 29, 2025
International Day of the Potato Celebrations have started Around the Globe #InternationalDayOfPotato
Around the world, celebrations are well underway for the 2nd International Day of the Potato, Friday, May 30th. Launched by the Food and Agriculture Organization of the United Nations (FAO) and themed 'Shaping History, Feeding the Future'
May 28, 2025
James Hutton Institute to Host ‘Potato – The Path to a Bright Future’ Webinar on International Day of Potato
Join the James Hutton Institute's webinar on May 30, International Day of Potato, to explore UK potato production challenges and innovations in breeding, sustainability, AI tools, and pest control. Hosted by NPIC and Professor Ingo Hein. Sponsored Content
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April 28, 2025
Albert Bartlett Launches £3 Million “Roll on Jersey Royal Season” Campaign to Kick Off Jersey Royal Potato Harvest
Albert Bartlett’s £3 million ad campaign celebrates the Jersey Royal season, highlighting traditional farming, real farmers, and the crop’s heritage. The feel-good ad features chef Michel Roux and a Bellamy Brothers soundtrack, launching in May.
April 23, 2025
Leaders in the Field: Expert Jury Announced for PotatoEurope 2025 Innovation Award
PotatoEurope 2025, held Sept 3–4 in Lelystad, will feature the Innovation Award recognizing top potato sector innovations. A diverse expert jury will select winners, with strong global interest and the event nearly sold out.
April 06, 2025
PotatoEurope 2025 Demonstration Fields Planted in Excellent Conditions at Wageningen University & Research (WUR)
Preparations for PotatoEurope 2025 are underway at Wageningen University’s Lelystad site. Alegria potatoes, known for high yield and disease resistance, are planted. The event on Sept 3-4 will showcase innovations in harvesting and cultivation.
April 03, 2025
Potato Breeding breakthrough: First Skin-Transplant Potato Variety Obtained Plant Breeders’ Rights
KeyGene's new potato variety, developed using the 2S1® graft hybrid technique, combines Pimpernel's drought-resistant skin with Bintje's high yield. This breakthrough offers faster, cost-effective breeding for sustainable crops.
March 31, 2025
España: patata de siembra en Castilla y León
El director general de Producción Agrícola y Ganadera ha destacado la labor del Centro de Control de Variedades Vegetales Agrícolas de Albillos en la certificación oficial de patata de siembra, que, durante 2024, supuso la realización de 6.800 análisis.
March 30, 2025
Greenvale launches ‘Move Over Maris’ Campaign to Promote Sustainable and High-Performing Potato Varieties
Greenvale’s Golden Kings launched ‘Move Over Maris’ with Great British Chefs to promote climate-friendly, high-yielding potatoes needing less irrigation and pest control, urging consumers to switch varieties.
March 09, 2025
French seed potato developer Elorn Plants joins Europatat
Europatat warmly welcomes Elorn Plants, a specialist of seed potatoes production and sale based in Finistère, in western Brittany (France). The region is known worldwide for the quality of its seed potato production and the earliness of its shipments.








