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Walkers
Brand Description
Walkers is the market leader in the UK. The company is part of the Pepsico/Frito-Lay concern. Brand names include sensations, wotsits, potato heads, Doritos, Sunbites and quavers.
Products Offered
Product Types offered by this Brand
News for this Brand
September 12, 2011
Walkers runs 'great British potato' crisp ad
Walkers has commissioned a new ad about the life of a potato crisp, in an effort to highlight the "three simple things"that make its potato snacks.From the archive
August 15, 2011
Walkers unveils new campaign and packaging roll out
Gary Lineker is to take a back seat in the latest advert for the Walkers crisp range following a brand revamp. The move comes as brand owner PepsiCo makes a decision to shift the marketing message to provenance in its latest push. The new campaign fo...From the archive
April 19, 2011
Soaring potato prices mean crisps will cost a packet
Bags of crisps are set to cost a packet - thanks to the soaring cost of potatoes.From the archive
February 22, 2011
How Kettle Chips became a household name
In nearly three decades, Kettle Foods has grown from one man’s vision to a household name and a major player in Norfolk’s food sector. And there are no signs of that growth trend slacking any time soon, according to Jeremy Bradley, managing director.From the archive
