Zeego

ZeeGo is a brand of potato chips from Egypt made by Senyorita, which is a division of Americana Foods. The brand focuses on crinkled potato chips crafted from fresh potatoes and provides a variety of flavored snack items for the retail sector. Its product lineup features flavors like ketchup, cheese, chili, vinegar, and spices, catering to consumers in Egypt’s packaged savory snacks market. ZeeGo is likewise set for exporting to global markets.

Senyorita is a producer of snack foods in Egypt, part of the Americana Foods brand. Americana Foods was founded in Kuwait in 1964 and has since grown throughout the Middle East and North Africa, operating food manufacturing facilities in Egypt, Saudi Arabia, Kuwait, and the UAE. In 1988, the company ventured into the potato processing industry by setting up a French fries processing plant in Egypt. Its snack production activities grew in the 2000s, including the creation of a specialized snacks plant in Egypt in 2007.

ZeeGo products come in various pack sizes, such as small, medium, and family packs, based on the flavor. The brand is included in Senyorita’s broader snack collection, which features potato chips marketed under Lion, Americana, and additional product lines, along with extruded corn snacks branded as Windows and Chicka.