Calbee Inc., a Japanese snack food company founded in 1949, is well-known for its wide selection of creative and high-quality snacks manufactured from natural ingredients.
The company has expanded internationally, introducing its distinctive flavors and goods to regions like as North America, Europe, and Asia. Calbee's product collection includes popular goods including Shrimp Chips and Jagarico, as well as a variety of potato and grain-based snacks.
Since 2009, Pepsico (Frito-Lay) has a stake in this manufacturer of potato chips and shrimp crackers.
In 2022, Calbee acquired a 75% stake in Greenday Group, a Thai company specializing in fruit and vegetable snacks, to diversify its product offerings in the health-conscious segment.
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February 07, 2017
Calbee to boost snacks sales in the Philippines with smaller potato chips bags
Japan's Calbee has introduced a potato chip product about 70% cheaper than what's already on sale in the Philippines. By reducing the size of the bags, the company cut the price to 10 pesos, compared to the 30 pesos to 40 pesos for the larger size bags.From the archive
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