Darling Spuds are potato chips (crisps) from the United Kingdom offered by the creators of Salty Dog, Judy and Dave Willis. Salty Dog was conceived as a quirky range of feisty flavoured crisps named in honour of their enthusiastic junior partner, a little terrier puppy called Ruby.
Darling Spuds is the result of Judy's determination to create a more wholesome, all natural snack to satisfy the growing demand for healthier food.
Aside from their slightly obsessive interest in snacks, Judy and Dave enjoy a simple, country life. They are renovating a narrow boat called Merlin on the Grand Union canal in leafy Buckinghamshire and enjoy flying kites or walking Ruby in the Chiltern Hills.