
September 24, 2026
Idahoan Launches Ultimate Mashed Potatoes for Easy Restaurant-Style Meals at Home
Idahoan Foods launches Ultimate Mashed Potatoes, a premium line made with 100% REAL Idaho® Potatoes. Available in Garlic Butter and Loaded Baked varieties, the new range delivers bold flavors and restaurant-style comfort in minutes.
August 10, 2026
Idahoan and Idaho Potato Commission Launch Mashed Potato Recipe Contest for National Potato Day
Idahoan and the Idaho Potato Commission launch a National Potato Day recipe contest. Fans can make Idahoan mashed potatoes the main dish for a chance to win a Big Idaho Potato Hotel stay, USD 500 and potato swag.
June 28, 2026
Idahoan Foods eliminates belt slippage with Intralox Series 10000 belting
Idahoan Foods has improved conveyor reliability at its Idaho Falls potato processing facility by installing Intralox Series 10000 belting beneath its even-flow bins, eliminating belt slippage, reducing maintenance and helping prevent costly downtime.
June 12, 2026
Idahoan Foods Announces Closure of Rupert Potato Processing Plant, Impacting 61 Employees
Idahoan Foods will permanently close its Rupert, Idaho, potato processing plant by the end of June 2026, affecting 61 employees. The company says it will support workers through the transition while continuing operations at its other facilities.
January 21, 2026
Idahoan Foods launches Get Real campaign to promote real potatoes and easy meals
Idahoan Foods has launched its new 'Get Real' campaign, created by The Brandon Agency, highlighting its Real Potatoes, Real Easy promise. The campaign positions Idahoan mashed potatoes as a quick, affordable and wholesome option made with 100% real potatoes. Sponsored Content
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September 17, 2025
Idahoan Foods Launches +PROTEIN Mashed Potatoes for Nutritious, Convenient Meals
Idahoan Foods introduces +PROTEIN™ Mashed Potatoes, made with 100% Idaho potatoes and packed with 6g of protein per serving. With 24g per pouch, they offer comfort food that supports nutrition goals while keeping you fuller longer.


