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Ruffles

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    Ruffles is one of the many Frito-Lay brands.

    A subsidiary of:

    News for this Company

    PepsiCo Wants to Sell Healthy Food, Consumers Want Chips
    December 12, 2016

    PepsiCo Wants to Sell Healthy Food, Consumers Want Chips

    Pepsico is a company pulled in two different directions. Chief executive Indra Nooyi has vowed to turn the maker of Fritos, Cheetos, Lay’s and Pepsi into a health juggernaut. But while consumers say they want to eat healthy, often what they really want is chips.
    Favorite Canadian Ruffles flavor (All Dressed) now permanent in the United States
    February 18, 2016

    Favorite Canadian Ruffles flavor (All Dressed) now permanent in the United States

    2016 is the year of the Canadian invasion. Americans have been clamoring over all things Canadian: hockey, the 2016 NBA All-Star game, poutine, and, most recently, Ruffles All Dressed potato chips.
    (Canadian) Ruffles "All Dressed" Chips available in the US for a limited time
    September 15, 2015

    (Canadian) Ruffles 'All Dressed' Chips available in the US for a limited time

    Frito-Lay is bringing the Canadian favorite Ruffles 'All Dressed' Chips to the US for a limited time - and some funny videos to go with that.
    Frito-Lay's Deep Ridged Potato Chip
    June 10, 2015

    Deep Ridged: A Potato Chip with a futuristic backstory

    PepsiCo CEO Indra Nooyi has heavily increased her company’s budget for research and development. In fact, she’s doubled it during her tenure. One product to come out of that effort: the Deep Ridged Potato Chip