McCain Foods (GB) appoints Helen Priestley as marketing director

McCain Foods (GB) Ltd have announced the appointment of Helen Priestley as Marketing Director. In her previous position Priestley championed McCain Food’s main ingredient, the Great British potato on behalf of the Potato Council where she worked for 10 years, firstly as Director of Marketing and Communications, and for the last 7 years as Chief Executive.

Priestley brings a wealth of marketing and commercial experience from a broad range of industries including hotels, broadcasting and food service distribution and of course a detailed knowledge of the potato market and the potato consumer.